Retail adult incontinence will remain crucial for many older consumers, although the trend remains mostly popular among mid- and high-income segments who are able to afford these products. There remain no incentives for the government to push these products and lower-income consumers may find them to be expensive.
Over the forecast period, there are several key growth opportunities that players are expected to leverage in an attempt to boost their sales and remain competitive. Firstly, following the outbreak of the pandemic, retail e-commerce received a boost as consumers sought to shop from the comfort of their homes.
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Understand the latest market trends and future growth opportunities for the Retail Adult Incontinence industry in South Africa with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Adult Incontinence industry in South Africa, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Retail Adult Incontinence
Includes a variety of protective products for different levels of bladder or bowl adult incontinence. Products with different levels of absorbency are covered, including pads, pants/protective underwear, briefs, undergarments and pant/pad systems.See All of Our Definitions
This report originates from Passport, our Retail Adult Incontinence research and analysis database.
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