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Learn moreJun 2020
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Retail adult incontinence continued to post strong retail volume and current value growth in 2019. Despite its small market size, retail adult incontinence retained strong growth potential, and the young category remained far from maturity.
Retail adult incontinence prices continued to rise significantly at the end of the review period due to tax legislation changes. These products became subject to VAT (value-added tax) and customs duties for imports from January 2016.
The competitive landscape remained concentrated in 2019, with few players operating in the category. While both global and domestic players were present in retail adult incontinence, only three companies held significant value shares: local players Faderco (Uniform) and Hygienix (Freelax), and Ontex’s Canped brand via the NBO Hygianis.
Sales of retail adult incontinence are now expected to grow by 4% in 2019 constant value terms in 2020 overall in light of the impact of COVID-19. This is the same as the forecast in 2019 constant value terms in our 2020 edition of tissue and hygiene published in February 2020 (pre-COVID-19).
The impact of COVID-19 on light and moderate/heavy incontinence products has been minimal in 2020. Lockdown measures have not hindered the availability of these products.
Over the forecast period, retail adult incontinence is expected to see faster volume growth compared with 2020 and the review period CAGR, as an ageing population trend is set to increase the number of incontinence sufferers. However, at constant 2019 prices, slower growth is projected for the forecast period.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Incontinence industry in Algeria with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Incontinence industry in Algeria, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Tissue and Hygiene market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.