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Cheese in China

September 2022
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USD 1,195
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This report comes in PDF with additional info in Excel included.

Overview:

Understand the latest market trends and future growth opportunities for the Cheese industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.

If you're in the Cheese industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Cheese in China report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Cheese in China?
  • Which are the leading brands in Cheese in China?
  • How are products distributed in Cheese in China?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Cheese?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in China?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
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Cheese in China - Category analysis

KEY DATA FINDINGS

Retail drives growth, although from a lower base
Even under the impact of lockdowns, processed cheese achieves robust growth due to demand for cheese sticks
Some players expand the target audience and usage occasions
Driven by the craving for cheese tea, spreadable cheese set to record strong growth
New national standards for cheese will put more emphasis on cheese content
Although the penetration rate of unprocessed cheese remains low, consumers are starting to recognise its benefits
Table 1 Sales of Cheese by Category: Volume 2017-2022
Table 2 Sales of Cheese by Category: Value 2017-2022
Table 3 Sales of Cheese by Category: % Volume Growth 2017-2022
Table 4 Sales of Cheese by Category: % Value Growth 2017-2022
Table 5 Sales of Spreadable Processed Cheese by Type: % Value 2017-2022
Table 6 Sales of Soft Cheese by Type: % Value 2017-2022
Table 7 Sales of Hard Cheese by Type: % Value 2017-2022
Table 8 NBO Company Shares of Cheese: % Value 2018-2022
Table 9 LBN Brand Shares of Cheese: % Value 2019-2022
Table 10 Distribution of Cheese by Format: % Value 2017-2022
Table 11 Forecast Sales of Cheese by Category: Volume 2022-2027
Table 12 Forecast Sales of Cheese by Category: Value 2022-2027
Table 13 Forecast Sales of Cheese by Category: % Volume Growth 2022-2027
Table 14 Forecast Sales of Cheese by Category: % Value Growth 2022-2027

Dairy Products and Alternatives in China - Industry Overview

Dairy products and alternatives in 2022: The big picture
Key trends in 2022
Competitive landscape
Channel developments
What next for dairy products and alternatives?
Chart 1 Dairy Products and Alternatives Value Sales Growth Scenarios: 2020-2027
Chart 2 Dairy Products and Alternatives Impact of Drivers on Value Sales: 2020-2027
Table 15 Sales of Dairy Products and Alternatives by Category: Value 2017-2022
Table 16 Sales of Dairy Products and Alternatives by Category: % Value Growth 2017-2022
Table 17 NBO Company Shares of Dairy Products and Alternatives: % Value 2018-2022
Table 18 LBN Brand Shares of Dairy Products and Alternatives: % Value 2019-2022
Table 19 Distribution of Dairy Products and Alternatives by Format: % Value 2017-2022
Table 20 Forecast Sales of Dairy Products and Alternatives by Category: Value 2022-2027
Table 21 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2022-2027

DISCLAIMER

Summary 1 Research Sources
The following categories and subcategories are included:

Cheese

  • Spreadable Cheese
  • Processed Cheese excl Spreadable
    • Packaged Hard Cheese
    • Unpackaged Hard Cheese
  • Soft Cheese

Cheese

This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.

See All of Our Definitions
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Cheese research and analysis database.

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