As a developing category, cheese faces strong growth potential in Pakistan. Unlike other dairy products, cheese is more compact compared to other dairy products, which makes it more portable, whilst it also has a longer shelf life.
The forecast period is expected to see an ongoing shift towards cheese being bought in hypermarkets and supermarkets. The modern retail channel is developing fast in the urban centres of Pakistan, where supermarkets and hypermarkets are expanding.
Pre-sliced cheese has become one of the most popular options in terms of cheese formats in Pakistan due to the convenience that these products represent and the fact that many among the core consumer base for cheese are busy urban professionals that greatly value any products that offer any type of convenience. With this in mind, the forecast period is expected to see consumers become increasingly interested in pre-grated cheese, a format that offers even more convenience than pre-sliced cheese.
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Understand the latest market trends and future growth opportunities for the Cheese industry in Pakistan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cheese industry in Pakistan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.See All of Our Definitions
This report originates from Passport, our Cheese research and analysis database.
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