Cheese sales are expected to stabilise over the forecast period, with volume returning to positive figures and value normalising to lower growth rates as unit prices also stabilise. This balance will come about because of the overall popularity of cheese in the country, alongside other factors at play.
International players will continue to dominate the cheese landscape over the forecast period, as they all have local manufacturing operations and thus can continue to rely on local brands with strong popularity among Romanian consumers. Previously, this area was the in charge of the strongest domestic players whose flagship brands were prominent.
Spreadable cheese is expected to enjoy ongoing success over the forecast period. It has a strong growth potential due to its affordable prices and the fact that spreadable cheese has even become a replacement for butter in some instances, entering into consumption habits at breakfast and for snacks between main meals.
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Understand the latest market trends and future growth opportunities for the Cheese industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cheese industry in Romania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cheese
This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.
See All of Our DefinitionsThis report originates from Passport, our Cheese research and analysis database.
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