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Learn moreOct 2020
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Cheese is very popular among Romanians and is the most used food product for making sandwiches, far exceeding the use of processed meat. In consequence of it being a traditional and very popular product, stockpiling of packaged cheese saw a steep upward trend in March-May 2020.
Processed cheese will also experience dynamic growth in 2020 due to the impact of COVID-19 on the population. Working from home and schools closing led to a greater proportion of consumers eating breakfasts and lunches with the family.
Hochland Romania maintained its lead in cheese in 2020, benefitting from its early association with reconstituted processed cheese and basic hard cheese varieties, such as classic and smoked. It has also made also steps towards the premiumisation of the category with the launch of sophisticated varieties such as Grünländer, Authentic Feta, Mozzarella and Atelier Praid Cheese, the latter being an artisanal cheese matured in the Praid salt mine.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Cheese industry in Romania with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Cheese industry in Romania, our research will save you time and money while empowering you to make informed, profitable decisions.
The Cheese in Romania market research report includes:
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Why buy this report?
This industry report originates from Passport, our Packaged Food market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.