Across the forecast period, cheese is expected to record positive retail value growth. Polarisation is expected between premium cheese and cheap imported products, and soft cheese is expected to continue posting the strongest performance in retail value sales.
The country of origin will continue to strongly influence Swiss consumers' choice of cheese as they perceive domestic food to be of a higher quality. In addition, many consumers are proud of their local cheese and will, therefore, continue to buy domestic goods.
The cheese landscape will face challenges across the forecast period. This will include the volatile commodity prices and the competitive retail environment as discounters continue to gain in popularity.
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Understand the latest market trends and future growth opportunities for the Cheese industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cheese industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.See All of Our Definitions
This report originates from Passport, our Cheese research and analysis database.
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