Cheese in Malaysia

September 2023
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USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Cheese industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.

If you're in the Cheese industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Cheese in Malaysia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Cheese in Malaysia?
  • Which are the leading brands in Cheese in Malaysia?
  • How are products distributed in Cheese in Malaysia?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Cheese?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in Malaysia?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Download Table of Contents

Cheese in Malaysia - Category analysis

KEY DATA FINDINGS

New product launches push sales of processed cheese in 2023
Spreadable cheese benefits from the expansion of premium supermarkets
Hard cheese and soft cheese suffer from competition with processed cheese in 2023
Hard and soft cheese set to see positive demand trajectories over the forecast period
New products, packaging sizes and marketing and promotion to stimulate interest in cheese
Wider distribution required for spreadable cheese to emerge as a strong category
Table 1 Sales of Cheese by Category: Volume 2018-2023
Table 2 Sales of Cheese by Category: Value 2018-2023
Table 3 Sales of Cheese by Category: % Volume Growth 2018-2023
Table 4 Sales of Cheese by Category: % Value Growth 2018-2023
Table 5 Sales of Spreadable Processed Cheese by Type: % Value 2018-2023
Table 6 Sales of Soft Cheese by Type: % Value 2018-2023
Table 7 Sales of Hard Cheese by Type: % Value 2018-2023
Table 8 NBO Company Shares of Cheese: % Value 2019-2023
Table 9 LBN Brand Shares of Cheese: % Value 2020-2023
Table 10 Distribution of Cheese by Format: % Value 2018-2023
Table 11 Forecast Sales of Cheese by Category: Volume 2023-2028
Table 12 Forecast Sales of Cheese by Category: Value 2023-2028
Table 13 Forecast Sales of Cheese by Category: % Volume Growth 2023-2028
Table 14 Forecast Sales of Cheese by Category: % Value Growth 2023-2028

Dairy Products and Alternatives in Malaysia - Industry Overview

Dairy products and alternatives in 2023: The big picture
Key trends in 2023
Competitive landscape
Channel developments
What next for dairy products and alternatives?
Table 15 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
Table 16 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
Table 17 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
Table 18 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
Table 19 Penetration of Private Label by Category: % Value 2018-2023
Table 20 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
Table 21 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
Table 22 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028

DISCLAIMER

Summary 1 Research Sources
The following categories and subcategories are included:

Cheese

  • Spreadable Cheese
  • Processed Cheese excl Spreadable
    • Packaged Hard Cheese
    • Unpackaged Hard Cheese
  • Soft Cheese

Cheese

This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.

See All of Our Definitions
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  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Cheese research and analysis database.

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