Over the forecast period, growth in cheese sales is anticipated to encounter constraints due to diminishing disposable incomes among consumers. Sectors such as soft and hard cheese, characterised by higher costs, are poised to bear the brunt of the declining purchasing power.
Growing from a low base, spreadable cheese is expected to see the strongest performance over the forecast period. The expanding consumer base plays a pivotal role in this growth, driven by increasing accessibility to spreadable cheese products.
Volume sales of soft cheese are anticipated to continue to portray solid growth over the forecast period, with Moroccan white cheese leading the way. This category is predominantly favoured by lower and middle-income consumers due to its affordability.
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Understand the latest market trends and future growth opportunities for the Cheese industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cheese industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cheese
This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.
See All of Our DefinitionsThis report originates from Passport, our Cheese research and analysis database.
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