Consumer demand for cheese is set to remain rather stable over the forecast period, despite the shrinking consumer base. Cheese consumption will remain high in volume terms because of the significant penetration of (mostly locally made) soft cheeses, as well as the growing presence of packaged hard cheese in North Macedonia.
Driven by rising consumer demand, especially among younger consumers who prefer convenient and hygienically packaged cheese products, packaged hard cheese is set to be the fastest growing cheese category in value terms over the forecast period. Continued expansion and diversification of packaged cheese brand portfolios will underpin this dynamic growth.
Spreadability has long been the focus of butter manufacturers as consumers increasingly prefer spreads which are easy to spread as soon as they are taken out from the refrigerator. While butter naturally takes more time to achieve better spreadability, spreads combining butter with vegetable oils are much easier to spread and their popularity has been growing over the late review period, with brands such as Meggle Alpinesse and Lurpak leading the way in terms of innovation and key new product launches.
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Understand the latest market trends and future growth opportunities for the Cheese industry in North Macedonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cheese industry in North Macedonia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cheese
This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.
See All of Our DefinitionsThis report originates from Passport, our Cheese research and analysis database.
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