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Country Report

Cheese in

Cheese in Vietnam

32 pages, Aug 2017

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

TRENDS

Towards the end of the review period, cheese became a more popular ingredient in the foodservice channel. Thanks to the higher influence of Western cuisine and culture, indeed many new dishes using cheese were introduced. Among products that received a warm welcome are quail eggs in charcoal and cheese, melted cheese bread, spicy fried hotpot with cheese, cheese rings and grilled chicken curry with cheese. These trends caused consumer-awareness and familiarity with cheese-infused dishes to increase; volume sales of cheese to foodservice rose by 13% in 2017.

COMPETITIVE LANDSCAPE

Bel Vietnam Ltd maintained its success in cheese in 2017, holding a 79% value share in the year. Besides this, Bel Vietnam enjoyed the strongest value sales growth in the category. With a diversified product portfolio consisting of many brands such as La Vache Qui Rit, Belcube and Babybel, a distribution network covering both traditional and modern channels across the country as well as a long presence, the company continues to dominate cheese unchallenged.

PROSPECTS

Over the forecast period, cheese is expected to continue to be a more popular ingredient in foodservice outlets in Vietnam, especially soft cheese and hard cheese. While more new dishes cooked with cheese are likely to be introduced though they may still target youths and children, pizza and other fast food are predicted to be the most common dishes using cheese in the country.

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Cheese Market Sample Report Cheese Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cheese industry in Vietnam with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cheese industry in Vietnam, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cheese in Vietnam market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cheese in Vietnam?
What are the major brands in Vietnam?
Given mounting obesity concerns, are consumers moving from full-fat to reduced fat/fat-free offerings?
Are consumers moving from unpackaged to packaged cheese?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Cheese in Vietnam - Category analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 1 Sales of Cheese by Category: Volume 2012-2017
Table 2 Sales of Cheese by Category: Value 2012-2017
Table 3 Sales of Cheese by Category: % Volume Growth 2012-2017
Table 4 Sales of Cheese by Category: % Value Growth 2012-2017
Table 5 Sales of Spreadable Processed Cheese by Type: % Value 2012-2017
Table 6 Sales of Unprocessed Cheese by Type: % Value 2012-2017
Table 7 NBO Company Shares of Cheese: % Value 2013-2017
Table 8 LBN Brand Shares of Cheese: % Value 2014-2017
Table 9 Distribution of Cheese by Format: % Value 2012-2017
Table 10 Forecast Sales of Cheese by Category: Volume 2017-2022
Table 11 Forecast Sales of Cheese by Category: Value 2017-2022
Table 12 Forecast Sales of Cheese by Category: % Volume Growth 2017-2022
Table 13 Forecast Sales of Cheese by Category: % Value Growth 2017-2022

Cheese in Vietnam - Company Profiles

Vietnam Dairy Products JSC (Vinamilk) in Packaged Food (Vietnam)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

Summary 1 Vietnam Dairy Products JSC (Vinamilk): Key Facts
Summary 2 Vietnam Dairy Products JSC (Vinamilk): Operational Indicators
Summary 3 Vietnam Dairy Products JSC (Vinamilk): Competitive Position 2017

Packaged Food in Vietnam - Industry Overview

EXECUTIVE SUMMARY

Packaged food posts slightly higher current value growth in 2017

Higher overall demand and busy lifestyles boost sales of convenience products

Multinational players continue to characterise packaged food in Vietnam

Modern channels continue to record the best performances in 2017

A positive outlook for packaged food products

KEY TRENDS AND DEVELOPMENTS

Green tea flavour becomes more popular within snacks in Vietnam

Outlook

Outstanding government activities in 2016-2017

Outlook

The blurring of classifications begins to appear within packaged food in Vietnam

Outlook

Internet retailing plays a more important role in 2016-2017

Outlook

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to Foodservice

Trends: Consumer Foodservice

Prospects

Category Data

Table 14 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 15 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 16 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
Table 17 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022

MARKET DATA

Table 18 Sales of Packaged Food by Category: Volume 2012-2017
Table 19 Sales of Packaged Food by Category: Value 2012-2017
Table 20 Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 21 Sales of Packaged Food by Category: % Value Growth 2012-2017
Table 22 GBO Company Shares of Packaged Food: % Value 2013-2017
Table 23 NBO Company Shares of Packaged Food: % Value 2013-2017
Table 24 LBN Brand Shares of Packaged Food: % Value 2014-2017
Table 25 Penetration of Private Label by Category: % Value 2012-2017
Table 26 Distribution of Packaged Food by Format: % Value 2012-2017
Table 27 Distribution of Packaged Food by Format and Category: % Value 2017
Table 28 Forecast Sales of Packaged Food by Category: Volume 2017-2022
Table 29 Forecast Sales of Packaged Food by Category: Value 2017-2022
Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022

Megatrends

Country Report

Cheese in Vietnam

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Executive Summary

New Report Guarantee

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

Samples

Overview

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Table of Contents

Cheese in Vietnam - Category analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Cheese in Vietnam - Company Profiles

Vietnam Dairy Products JSC (Vinamilk) in Packaged Food (Vietnam)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

Packaged Food in Vietnam - Industry Overview

EXECUTIVE SUMMARY

Packaged food posts slightly higher current value growth in 2017

Higher overall demand and busy lifestyles boost sales of convenience products

Multinational players continue to characterise packaged food in Vietnam

Modern channels continue to record the best performances in 2017

A positive outlook for packaged food products

KEY TRENDS AND DEVELOPMENTS

Green tea flavour becomes more popular within snacks in Vietnam

Outstanding government activities in 2016-2017

The blurring of classifications begins to appear within packaged food in Vietnam

Internet retailing plays a more important role in 2016-2017

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to Foodservice

Trends: Consumer Foodservice

Prospects

Category Data

MARKET DATA

SOURCES

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