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Country Report

Cheese in

Cheese in Ireland

Aug 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Irish consumers trade up to premium products

Cheese is predicted to grow sales over the forecast period as demand for cheese is growing. Unit prices for cheese are also increasing due to improvement in consumer’s economic confidence, with more disposable income encouraging many to trade up to premium products.

Products with added health benefits drive growth

The current trend to limit or avoid ones dairy intake is growing in Ireland. However, dairy is ingrained in the Irish way of life, which leaves the cheese industry confident of remaining relevant.

Demand shifts from processed cheese to artisanal cheese

Cheddar remains the most popular cheese in Ireland. However, other types of cheese are increasingly popular as consumer tastes become more sophisticated.

COMPETITIVE LANDSCAPE

New product developments drive growth

The cheese category is a competitive one, with a large number of niche brands and private label ranges competing for consumer attention. Growth is being driven by new product developments in terms of flavours, types and added health benefits, as well as by players tapping into the snacking category.

Kerry Foods remains top player through product innovation

Kerry Foods remains category leader. The company’s value share dropped slightly in 2018, however, due to declining demand for processed cheese.

Private label continues to gain share

The value share of private label is growing. Retailers, particularly discounters, continue to extend their range of private label cheese.

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Samples

Cheese Market Sample Report Cheese Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Cheese industry in Ireland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cheese industry in Ireland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cheese in Ireland market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cheese in Ireland?
What are the major brands in Ireland?
Given mounting obesity concerns, are consumers moving from full-fat to reduced fat/fat-free offerings?
Are consumers moving from unpackaged to packaged cheese?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Cheese in Ireland - Category analysis

HEADLINES

PROSPECTS

Irish consumers trade up to premium products

Products with added health benefits drive growth

Demand shifts from processed cheese to artisanal cheese

COMPETITIVE LANDSCAPE

New product developments drive growth

Kerry Foods remains top player through product innovation

Private label continues to gain share

CATEGORY DATA

Table 1 Sales of Cheese by Category: Volume 2013-2018
Table 2 Sales of Cheese by Category: Value 2013-2018
Table 3 Sales of Cheese by Category: % Volume Growth 2013-2018
Table 4 Sales of Cheese by Category: % Value Growth 2013-2018
Table 5 Sales of Spreadable Processed Cheese by Type: % Value 2013-2018
Table 6 Sales of Unprocessed Cheese by Type: % Value 2013-2018
Table 7 NBO Company Shares of Cheese: % Value 2014-2018
Table 8 LBN Brand Shares of Cheese: % Value 2015-2018
Table 9 Distribution of Cheese by Format: % Value 2013-2018
Table 10 Forecast Sales of Cheese by Category: Volume 2018-2023
Table 11 Forecast Sales of Cheese by Category: Value 2018-2023
Table 12 Forecast Sales of Cheese by Category: % Volume Growth 2018-2023
Table 13 Forecast Sales of Cheese by Category: % Value Growth 2018-2023

Packaged Food in Ireland - Industry Overview

EXECUTIVE SUMMARY

Packaged food performs strongly despite challenges

Growth driven by innovation in health and wellness

Competitive landscape is fragmented with key domestic and international players

Online retailing and discounters continue to take value share

Packaged food expected to record modest growth

FOODSERVICE

Sales to Foodservice

Packaged food sales to foodservice outlets continue to grow
Other milk alternatives remain in high demand
Shelf stable ready meals records the steepest decline

Consumer Foodservice

Consumer foodservice continues to enjoy strong value growth
Strong interplay between retail and foodservice channels
Strong link to the UK could lead to lower growth due to Brexit and the devaluation of the pound sterling

Category Data

Table 14 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 15 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 16 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 17 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 18 Sales of Packaged Food by Category: Volume 2013-2018
Table 19 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 20 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 21 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 22 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 23 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 24 Penetration of Private Label by Category: % Value 2013-2018
Table 25 Distribution of Packaged Food by Format: % Value 2013-2018
Table 26 Distribution of Packaged Food by Format and Category: % Value 2018
Table 27 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 28 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Megatrends

Country Report

Cheese in Ireland

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Irish consumers trade up to premium products

Products with added health benefits drive growth

Demand shifts from processed cheese to artisanal cheese

COMPETITIVE LANDSCAPE

New product developments drive growth

Kerry Foods remains top player through product innovation

Private label continues to gain share

Samples

Overview

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Table of Contents

Cheese in Ireland - Category analysis

HEADLINES

PROSPECTS

Irish consumers trade up to premium products

Products with added health benefits drive growth

Demand shifts from processed cheese to artisanal cheese

COMPETITIVE LANDSCAPE

New product developments drive growth

Kerry Foods remains top player through product innovation

Private label continues to gain share

CATEGORY DATA

Packaged Food in Ireland - Industry Overview

EXECUTIVE SUMMARY

Packaged food performs strongly despite challenges

Growth driven by innovation in health and wellness

Competitive landscape is fragmented with key domestic and international players

Online retailing and discounters continue to take value share

Packaged food expected to record modest growth

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

Category Data

MARKET DATA

SOURCES

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