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Country Report
Cheese in
Finland
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Cheese in Finland
Sep 2020
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Executive Summary
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2020 IMPACT
Cheese benefits from increased home cooking during 2020 lockdown
Cheese is expected to benefit from COVID-19, due to increased cooking at home, with increased retail value and volume growth. This compares favourably to 2019 when both retail value and volume declined.
Valio maintains its leading position but facing increasing competition from private label players
The domestic dairy giant Valio remains the clear leader in cheese in 2020, accounting for over one third of overall value sales, thanks to a wide range of products and an ongoing focus on catering for changing consumer demands and tastes. Private label is also strong, with Kesko and its brand Pirkka coming in second, and S Group, with its brand Rainbow, coming in third.
Premiumisation and health and wellness key trends in mature product area
In a mature product area, competitors are fighting fiercely to add value either though premiumisation or by catering for consumers in the health and wellness space.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Samples (FAQs about samples):
Delivery: Files are delivered directly into your account within a few minutes of purchase.
Overview
Discover the latest market trends and uncover sources of future market growth for the Cheese industry in Finland with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Cheese industry in Finland, our research will save you time and money while empowering you to make informed, profitable decisions.
The Cheese in Finland market research report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What is the market size of Cheese in Finland?
- What are the major brands in Finland?
- Given mounting obesity concerns, are consumers moving from full-fat to reduced fat/fat-free offerings?
- Are consumers moving from unpackaged to packaged cheese?
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This industry report originates from Passport, our Packaged Food market research database.
Want to find out more about this report?
Request more informationTable of Contents
Cheese in Finland - Category analysis
KEY DATA FINDINGS
2020 IMPACT
Cheese benefits from increased home cooking during 2020 lockdown
Valio maintains its leading position but facing increasing competition from private label players
Premiumisation and health and wellness key trends in mature product area
RECOVERY AND OPPORTUNITIES
Premium cheeses depend on recovery of economy
Sustainability and buying local increasingly important as COVID-19 damages the economy
Cheeses for cooking will be a key trend during the forecast period
CATEGORY DATA
Table 1 Sales of Cheese by Category: Volume 2015-2020Table 2 Sales of Cheese by Category: Value 2015-2020
Table 3 Sales of Cheese by Category: % Volume Growth 2015-2020
Table 4 Sales of Cheese by Category: % Value Growth 2015-2020
Table 5 Sales of Spreadable Processed Cheese by Type: % Value 2015-2020
Table 6 Sales of Unprocessed Cheese by Type: % Value 2015-2020
Table 7 NBO Company Shares of Cheese: % Value 2016-2020
Table 8 LBN Brand Shares of Cheese: % Value 2017-2020
Table 9 Distribution of Cheese by Format: % Value 2015-2020
Table 10 Forecast Sales of Cheese by Category: Volume 2020-2025
Table 11 Forecast Sales of Cheese by Category: Value 2020-2025
Table 12 Forecast Sales of Cheese by Category: % Volume Growth 2020-2025
Table 13 Forecast Sales of Cheese by Category: % Value Growth 2020-2025
Packaged Food in Finland - Industry Overview
EXECUTIVE SUMMARY
COVID-19 impact on packaged food
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for packaged food?
FOODSERVICE
Sales to Foodservice
Avoidance of worst case scenario means opportunity for faster rebuildOpportunity for producers to strengthen brand equity, consumer loyalty
Clear performance variation by outlet type
Consumer Foodservice
Virus opens foodservice expansion into new channelsEconomic health will increase foodservice scope and demand over the forecast period
Dietary trends set to shape foodservice and packaged food sales
Category Data
Chart 1 Packaged Food Value Sales Growth Scenarios: 2018-2025Chart 2 Packaged Food Impact of Drivers on Value Sales: 2017-2025
Table 14 Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 15 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 16 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025
Table 17 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025
MARKET DATA
Table 18 Sales of Packaged Food by Category: Volume 2015-2020Table 19 Sales of Packaged Food by Category: Value 2015-2020
Table 20 Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 21 Sales of Packaged Food by Category: % Value Growth 2015-2020
Table 22 GBO Company Shares of Packaged Food: % Value 2016-2020
Table 23 NBO Company Shares of Packaged Food: % Value 2016-2020
Table 24 LBN Brand Shares of Packaged Food: % Value 2017-2020
Table 25 Penetration of Private Label by Category: % Value 2015-2020
Table 26 Distribution of Packaged Food by Format: % Value 2015-2020
Table 27 Distribution of Packaged Food by Format and Category: % Value 2020
Table 28 Forecast Sales of Packaged Food by Category: Volume 2020-2025
Table 29 Forecast Sales of Packaged Food by Category: Value 2020-2025
Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025
Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research SourcesWhy buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
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Complete Catalogue
Country Reports
- Cheese in Algeria | Oct 2020
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- Cheese in Australia | Oct 2020
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- Cheese in Azerbaijan | Sep 2020
- Cheese in Belarus | Sep 2020
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- Cheese in the United Kingdom | Sep 2020
- Cheese in the US | Nov 2020
- Cheese in Tunisia | Oct 2020
- Cheese in Turkey | Oct 2020
- Cheese in Ukraine | Oct 2020
- Cheese in Uruguay | Oct 2020
- Cheese in Uzbekistan | Oct 2020
- Cheese in Venezuela | Aug 2018
- Cheese in Vietnam | Oct 2020