The Bulgarian cheese category is expected to develop positively over the forecast period, aided by the country’s growing vegetarian community and people reducing their meat consumption. Value growth will slow considerably due to the anticipated stability in prices, deeper price promotions, and further penetration of more affordable private labels.
Hard and soft cheeses are expected to develop most over the forecast period due to the traditional kashkaval and brined white cheese. Nevertheless, consumers will become increasingly open to new tastes and types of cheese.
Spreadable cheese is expected to return to positive volume growth in the forecast period, driven by unprocessed cream cheese, which has a wide range of applications. For example, cream cheese is often used as a substitute for butter in sandwiches, and as an ingredient in various salads, snacks, meals and desserts.
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Understand the latest market trends and future growth opportunities for the Cheese industry in Bulgaria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cheese industry in Bulgaria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cheese
This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.
See All of Our DefinitionsThis report originates from Passport, our Cheese research and analysis database.
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