Following the home seclusion trend toward the end of the review period as a result of the pandemic which saw a greater switch from foodservice to retail for cheese, the category is predicted to return to greater levels of normalisation over the course of the forecast period, with the latter channel losing some growth momentum as consumers regain their confidence in dining out.
Cheese has been long promoted by Chesdale as a healthy food because of its high calcium content. However, most Taiwanese consumers are more used to using cheese in cooking and baking rather than enjoying it as such.
Premiumisation of packaged food has become a growing trend in Taiwan, including cheese. Consumers are becoming increasingly sophisticated due to access to information and discussion on social media platforms, while upmarket supermarkets such as Breeze Super or City’super are helping to promote the trend with an expanding range of premium and unprocessed cheese on their shelves.
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Understand the latest market trends and future growth opportunities for the Cheese industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cheese industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.See All of Our Definitions
This report originates from Passport, our Cheese research and analysis database.
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