Chocolate confectionery is predicted to record a stable performance over the forecast period, with demand for seasonal chocolate and boxed assortments remaining high in the long-term. Growth will be boosted by the easing of COVID-19 related restrictions, which will lead to an increase in the number of gift purchases for family and friends.
The health and wellness trend will continue to impact chocolate confectionery over the forecast period, supported by innovation by manufacturers. While currently a niche area, new launches containing less or no sugar, as well as vegan chocolate offerings, are expected to grow in prominence.
Sustainability will remain a key focus area within chocolate confectionery. Manufacturers are expected to continue to adapt their product ranges to include more sustainable, recyclable packaging (containing less plastic) and more sustainable, traceable ingredients.
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Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Austria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Chocolate Confectionery
This is the aggregation of tablets, countlines, chocolate pouches and bags, boxed assortments, seasonal chocolate, chocolate with toys, and other chocolate confectionery. Nuts and fruits covered in chocolate are included in this category. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.
See All of Our DefinitionsThis report originates from Passport, our Chocolate Confectionery research and analysis database.
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