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Country Report

Chocolate confectionery in

Chocolate Confectionery in South Africa

Aug 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Demand impacted by rising costs and consumer price sensitivity

The recent increase in VAT – by 1% - for the first time since 1994 resulted in the cost of soft commodities such as cocoa steadily rising over the review period, thus impacting chocolate confectionery. Some manufacturers such as Mondelez reacted by implementing price increases, thus passing on higher costs to end users.

Consumer health and wellness trend represents sales threat

While some consumers are reducing consumption of chocolate confectionery, many are also switching to premium chocolate, a trend particularly notable among some upper-income consumer groups. This has benefited brands such as Lindt in tablets, which experienced strong growth at the end of the review period.

Premiumisation trend continues, despite rising sugar prices

Rising consumer health awareness, increasing disposable incomes, product innovation and expanding retail distribution will all be instrumental to growth within chocolate confectionery over the forecast period. Moreover, chocolate confectionery is likely to continue to become more premium as the category becomes increasingly expensive.

COMPETITIVE LANDSCAPE

Mondelez in pole position despite competition from cheaper and niche alternatives

Mondelez continued to lead chocolate confectionery in 2019, with the company’s Cadbury Dairy Milk tablet leading sales and Cadbury Lunch Bar remaining the most popular countline brand. However, the company lost value share during the year, partly due to growing competition from brands which are imported duty-free and the growing number of niche chocolatiers.

New developments encouraging chocolate consumption throughout the year

Towards the end of the review period, Mondelez South Africa added to its gift range by launching its Cadbury Heroes box assortment. This new product is aimed at increasing chocolate purchases during low consumption periods.

Premiumisation trend driving value growth and innovation

The new love for premium chocolate among South African consumers is making the chocolate confectionery market in South Africa attractive for players like Lindt & Sprüngli, which continued to post strong double digit growth during 2019. The continuous introduction of new innovative ranges such as Hello and Sensation Fruit line help to differentiate the company from competitors and to attract curious consumers, especially those from higher income groups who are attracted by quality options.

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Chocolate Confectionery Market Sample Report Chocolate Confectionery Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Chocolate confectionery industry in South Africa with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Chocolate confectionery industry in South Africa, our research will save you time and money while empowering you to make informed, profitable decisions.

The Chocolate confectionery in South Africa market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Chocolate confectionery in South Africa?
What are the major brands in South Africa?
What are market opportunities for health and wellness minded dark chocolate?
What are market opportunities for ethically sourced chocolate?
How might increasingly volatile cocoa bean commodity prices impact retail prices and sales performance?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Packaged Food in South Africa - Industry Overview

EXECUTIVE SUMMARY

Packaged food continues to see strong value growth despite economic problems

Health and wellness and convenience still key sales drivers

Tiger Consumer Brands still leads, Pioneer Foods to be acquired by PepsiCo

Supermarkets the dominant channel, but seeing strong competition from mixed retailers

Steady growth expected as consumers look for affordability and convenience

FOODSERVICE

Sales to Foodservice

Modest growth maintained by foodservice’s ability to meet demand for convenience
Dairy only flavoured milk drinks, tomato pastes and purées and honey among the most dynamic growth areas
Tiger Consumer Brand leads foodservice sales in 2019

Consumer Foodservice

Sluggish economy and high unemployment limit consumer foodservice growth
Grocery retailers continue to expand their foodservice offerings
Steady growth expected for consumer foodservice

CATEGORY DATA

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2014-2019
Table 6 Sales of Packaged Food by Category: Value 2014-2019
Table 7 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 8 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 9 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 10 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 11 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 12 Penetration of Private Label by Category: % Value 2014-2019
Table 13 Distribution of Packaged Food by Format: % Value 2014-2019
Table 14 Distribution of Packaged Food by Format and Category: % Value 2019
Table 15 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 16 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024

Megatrends

Country Report

Chocolate Confectionery in South Africa

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Executive Summary

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PROSPECTS

Demand impacted by rising costs and consumer price sensitivity

Consumer health and wellness trend represents sales threat

Premiumisation trend continues, despite rising sugar prices

COMPETITIVE LANDSCAPE

Mondelez in pole position despite competition from cheaper and niche alternatives

New developments encouraging chocolate consumption throughout the year

Premiumisation trend driving value growth and innovation

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Packaged Food in South Africa - Industry Overview

EXECUTIVE SUMMARY

Packaged food continues to see strong value growth despite economic problems

Health and wellness and convenience still key sales drivers

Tiger Consumer Brands still leads, Pioneer Foods to be acquired by PepsiCo

Supermarkets the dominant channel, but seeing strong competition from mixed retailers

Steady growth expected as consumers look for affordability and convenience

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

CATEGORY DATA

MARKET DATA

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

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Megatrends

Country Report

Chocolate Confectionery in South Africa

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Demand impacted by rising costs and consumer price sensitivity

Consumer health and wellness trend represents sales threat

Premiumisation trend continues, despite rising sugar prices

COMPETITIVE LANDSCAPE

Mondelez in pole position despite competition from cheaper and niche alternatives

New developments encouraging chocolate consumption throughout the year

Premiumisation trend driving value growth and innovation

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Packaged Food in South Africa - Industry Overview

EXECUTIVE SUMMARY

Packaged food continues to see strong value growth despite economic problems

Health and wellness and convenience still key sales drivers

Tiger Consumer Brands still leads, Pioneer Foods to be acquired by PepsiCo

Supermarkets the dominant channel, but seeing strong competition from mixed retailers

Steady growth expected as consumers look for affordability and convenience

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

CATEGORY DATA

MARKET DATA

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

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Recently Viewed

Complete Catalogue

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