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Country Report

Chocolate confectionery in

Chocolate Confectionery in South Africa

Jul 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Chocolate confectionery’s growth dependent on consumers’ incomes

The increase in VAT – by 1% – for the first time since 1994, saw the cost of soft commodities, such as cocoa, steadily increase over the review period, which had an impact on chocolate confectionery. Some manufacturers such as Mondelez, reacted by implementing price increases, passing on some or all of these increases to end users, which led to an increase in unit prices during the year.

Health and wellness trend impacts chocolate confectionery

While some consumers are reducing their consumption of chocolate confectionery, many are also switching to premium chocolate, a trend particularly notable among some upper-income consumer groups. This has benefited brands such as Lindt in tablets, which experienced strong growth at the end of the review period.

Future growth of chocolate confectionery threatened by health-conscious consumers

Rising consumer awareness and increasing disposable incomes among mid-income consumers, product innovation as well as channel development by manufacturers to reach a wider consumer base will be instrumental in the growth of chocolate confectionery over the forecast period. Moreover, chocolate confectionery is likely to continue being premiumised, as the category becomes increasingly expensive.

COMPETITIVE LANDSCAPE

Mondelez retains its leadership of chocolate confectionery in 2018

Mondelez continued to lead chocolate confectionery in 2018, gaining further value share, while its Cadbury Dairy Milk tablet remained the leading brand and Cadbury Lunch Bar was the leading countline. Nestlé ranked second, also gaining value share, with its Kit Kat and Bar One ranking fourth and fifth overall.

Manufacturers launch new products to promote chocolate consumption

In December 2017, Mondelez South Africa added to its gifting range by launching its Cadbury Heroes box assortment. This new product is aimed at increasing chocolate purchases during low consumption periods during the year.

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Samples

Chocolate Confectionery Market Sample Report Chocolate Confectionery Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Chocolate confectionery industry in South Africa with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Chocolate confectionery industry in South Africa, our research will save you time and money while empowering you to make informed, profitable decisions.

The Chocolate confectionery in South Africa market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Chocolate confectionery in South Africa?
What are the major brands in South Africa?
What are market opportunities for health and wellness minded dark chocolate?
What are market opportunities for ethically sourced chocolate?
How might increasingly volatile cocoa bean commodity prices impact retail prices and sales performance?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Packaged Food in South Africa - Industry Overview

EXECUTIVE SUMMARY

Strong growth within packaged food in 2018

Convenience and health trends continue to drive sales

Tiger Consumer Brands leads packaged food in 2018

Supermarkets remain leading channel, but losing ground to mixed retailers

Steady growth expected as consumers focus on value added products

FOODSERVICE

Sales to Foodservice

Foodservice outlets meeting demand for convenience
Popular foodservice products
Tiger Consumer Brand leads foodservice sales in 2018

Consumer Foodservice

Sluggish economy and high unemployment limits consumer foodservice growth
Formal grocery retailers expanding foodservice offerings
Steady growth forecasted within consumer foodservice

Category Data

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2013-2018
Table 6 Sales of Packaged Food by Category: Value 2013-2018
Table 7 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 8 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 10 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 11 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 12 Penetration of Private Label by Category: % Value 2013-2018
Table 13 Distribution of Packaged Food by Format: % Value 2013-2018
Table 14 Distribution of Packaged Food by Format and Category: % Value 2018
Table 15 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Megatrends

Country Report

Chocolate Confectionery in South Africa

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Executive Summary

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PROSPECTS

Chocolate confectionery’s growth dependent on consumers’ incomes

Health and wellness trend impacts chocolate confectionery

Future growth of chocolate confectionery threatened by health-conscious consumers

COMPETITIVE LANDSCAPE

Mondelez retains its leadership of chocolate confectionery in 2018

Manufacturers launch new products to promote chocolate consumption

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Packaged Food in South Africa - Industry Overview

EXECUTIVE SUMMARY

Strong growth within packaged food in 2018

Convenience and health trends continue to drive sales

Tiger Consumer Brands leads packaged food in 2018

Supermarkets remain leading channel, but losing ground to mixed retailers

Steady growth expected as consumers focus on value added products

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

Category Data

MARKET DATA

DEFINITIONS

SOURCES

Why buy this report?

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Megatrends

Country Report

Chocolate Confectionery in South Africa

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Chocolate confectionery’s growth dependent on consumers’ incomes

Health and wellness trend impacts chocolate confectionery

Future growth of chocolate confectionery threatened by health-conscious consumers

COMPETITIVE LANDSCAPE

Mondelez retains its leadership of chocolate confectionery in 2018

Manufacturers launch new products to promote chocolate consumption

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Packaged Food in South Africa - Industry Overview

EXECUTIVE SUMMARY

Strong growth within packaged food in 2018

Convenience and health trends continue to drive sales

Tiger Consumer Brands leads packaged food in 2018

Supermarkets remain leading channel, but losing ground to mixed retailers

Steady growth expected as consumers focus on value added products

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

Category Data

MARKET DATA

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

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