Chocolate confectionery is a mature product area with little room for further growth, and there will be only modest current value and volume growth over the forecast period. Inflation and supply shortages, partly as a consequence of the war in Ukraine, may drive up average unit prices.
Personalisation is expected to be a key future trend in chocolate confectionery, and this is currently visible within business gifts, where some players offer companies the option of custom-branded chocolate products, choosing from various flavours (white, dark, fruity, milk, etc.) and adding toppings (nuts, seeds, dry fruit, spices) and decorations.
E-commerce gained ground during the COVID-19 pandemic and will continue to do so over the forecast period, albeit at a slower rate. Before the pandemic, many consumers were wary of e-commerce, but they are gaining trust in the channel.
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Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Croatia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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This is the aggregation of tablets, countlines, chocolate pouches and bags, boxed assortments, seasonal chocolate, chocolate with toys, and other chocolate confectionery. Nuts and fruits covered in chocolate are included in this category. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.See All of Our Definitions
This report originates from Passport, our Chocolate Confectionery research and analysis database.
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