Retail volume sales of chocolate confectionery are expected to grow at a modest rate during the forecast period. This will be due to the uncertain economic climate, particularly in the short-term.
During the forecast period, chocolate confectionery will suffer from increased competition from other types of snacks, particularly sweet biscuits. Demand will be particularly strong for chocolate-coated biscuits and chocolate-filled biscuits and wafers.
As consumers become increasingly health-conscious, it is expected that they will switch to healthier snacks such as snack bars, or even fresh fruit, to satisfy their food cravings. In the case of snack bars, it is likely that companies will launch a wider variety products over the forecast period to cater to such consumers.
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This is the aggregation of tablets, countlines, chocolate pouches and bags, boxed assortments, seasonal chocolate, chocolate with toys, and other chocolate confectionery. Nuts and fruits covered in chocolate are included in this category. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.See All of Our Definitions
This report originates from Passport, our Chocolate Confectionery research and analysis database.
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