Living costs are expected to rise over the forecast period, encouraging Polish consumers to place greater caution on their spending and purchase only necessary goods. Chocolate confectionery is not included in this category and will further suffer due to average unit prices in the category increasing.
Over the forecast period, sales of chocolate confectionery in Poland will continue to be led by major, global companies, such as Ferrero, Mondelez, Lotte Wedel, and Mars. Such players benefit from a wide portfolio of brands, strong distribution network, and vast resources.
Poland is a large producer of chocolate and is amongst the top 10 chocolate exporters worldwide, ahead of the US and just behind the Netherlands. The country is also among the fastest-growing exporters, recently boosting its export value by over a quarter in a span of five years.
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Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Chocolate Confectionery industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of tablets, countlines, bagged selflines/softlines, boxed assortments, seasonal chocolate, chocolate with toys, alfajores and other chocolate confectionery. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.See All of Our Definitions
This report originates from Passport, our Chocolate Confectionery research and analysis database.
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