Sales of chocolate confectionery are expected to remain strong in the forecast period, with overall retail volume and value (at constant 2022 prices) sales projected to see modest, but stable growth. Chocolate confectionery is considered to be more luxurious than other snacks and an emphasis on high cocoa content and more luxurious packaging is being seen, for example Lindt (Lindt & Sprüngli Nordic AB) and Marabou Premium are consistently registering retail value sales growth.
Seasonal chocolate is recording stronger retail volume and current retail value sales growth in 2022, compared with 2021, as consumers are free to enjoy holiday periods with extended family and friends. Consequently, the leading chocolate confectionery players introduced more seasonal chocolate at the end of the review period, which is anticipated to stimulate retail value and volume sales over the forecast period.
Chocolate confectionery in Sweden is unlikely to see major developments or changes in the forecast period. The competitive landscape is set to remain stable.
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Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Chocolate Confectionery
This is the aggregation of tablets, countlines, bagged selflines/softlines, boxed assortments, seasonal chocolate, chocolate with toys, alfajores and other chocolate confectionery. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.
See All of Our DefinitionsThis report originates from Passport, our Chocolate Confectionery research and analysis database.
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