During COVID-19 pandemic, the foodservice sector suffered a strong sales decline due to a severe government lockdown policy, which resulted in the permanent closure of many traditional bars and restaurants. Following the lifting of restrictions, promising signs of recovery are resulting from increasing consumer confidence.
Due to economic instability in the country, beer sales are expected to record slowed growth in the coming years, with a clear movement to more affordable beer packs and formats. “Smart affordability” is another critical pillar of the category’s expansion as price is a major barrier to entering the beer category for many consumers, such as returnable single-serve bottles (340ml glass bottles), single-serve aluminium cans, and value-driven 1-litre bottles.
Cerveceria y Maltería Quilmes SA is focused on developing outside the beer market following the recent acquisition of Dante Robino winery and the distribution alliance with Bodegas Cuvellier in cider/perry at the beginning of 2021. As a result, it is expected that Cía Cervecerías Unidas will gain additional market share in beer over the course of the forecast period.
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Understand the latest market trends and future growth opportunities for the Beer industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Beer industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty
Beer
An alcoholic drink usually brewed from malt, sugar, hops and water and fermented with yeast. Some beers are made by fermenting a cereal, especially barley, and therefore not flavoured by hops. Alcohol content for beer is varied – anything up to and over 14% ABV (alcohol by volume), although 3.5% to 5% is most common. Beer is the aggregation of lager, dark beer, stout and non/low alcohol beer.
See All of Our DefinitionsThis report originates from Passport, our Beer research and analysis database.
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