Beer is predicted to record stable total volume growth in the UK over the forecast period. Despite expectations for further marginal declines via the off-trade channel in 2023 and 2024, positive growth is set to resume from 2025 to remain above pre-pandemic levels.
Non/low alcohol beer is predicted to experience a further rise in demand over the forecast period, with the larger segment of non-alcoholic beer set to be the more dynamic performer with a 7% total volume CAGR compared to a 5% total volume CAGR for low-alcohol beer. The main driving force behind the continued growth will be increasingly health-conscious consumers attempting to reduce their alcohol intake.
Beer producers are set to face a number of challenges over the forecast period, in addition to the lingering cost of living. It is possible that there could be a shortage of beer bottles, as the cost of producing glass is set to continue rising.
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Understand the latest market trends and future growth opportunities for the Beer industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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An alcoholic drink usually brewed from malt, sugar, hops and water and fermented with yeast. Some beers are made by fermenting a cereal, especially barley, and therefore not flavoured by hops. Alcohol content for beer is varied – anything up to and over 14% ABV (alcohol by volume), although 3.5% to 5% is most common. Beer is the aggregation of lager, dark beer, stout and non/low alcohol beer.See All of Our Definitions
This report originates from Passport, our Beer research and analysis database.
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