Functionality drinks are expected to become a firm feature in the beer category over the forecast period. Pivovarna Laško Union doo is leading the trend with its beer-based sports drink Union Radler Isotonic 0.
The sustainability trend will continue to play an important role in the development of the beer category. Economical water usage, reducing waste material and using more sustainable materials for packaging have already become top priorities for many leading market players.
E-commerce and discounters are expected to develop significantly in the forecast period with online information on beer expanding. Websites such as Pivopis have helped to expand information about beer and where it can be purchased online.
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Understand the latest market trends and future growth opportunities for the Beer industry in Slovenia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Beer industry in Slovenia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty
An alcoholic drink usually brewed from malt, sugar, hops and water and fermented with yeast. Some beers are made by fermenting a cereal, especially barley, and therefore not flavoured by hops. Alcohol content for beer is varied – anything up to and over 14% ABV (alcohol by volume), although 3.5% to 5% is most common. Beer is the aggregation of lager, dark beer, stout and non/low alcohol beer.See All of Our Definitions
This report originates from Passport, our Beer research and analysis database.
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