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Bleach in the United Kingdom

January 2021
USD 990
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Overview:

Understand the latest market trends and future growth opportunities for the Bleach industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Bleach industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Bleach in United Kingdom report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Bleach in United Kingdom?
  • Which are the leading brands in Bleach in United Kingdom?
  • How are products distributed in Bleach in United Kingdom?
  • How is the rise of e-commerce changing the retail and competitive landscape?
  • How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
  • How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Bleach products?
  • Where is future growth expected to be most dynamic?
  • How important will sustainability and recycling be in generating future growth?

Bleach in the United Kingdom - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Renaissance for bleach in the UK in 2020
Domestos gains further share within bleach
Unilever launches a campaign on safe bleach cleaning in the UK

RECOVERY AND OPPORTUNITIES

Long-term health concerns helping sales
Growing competition from surface care products is expected
Domestos likely to remain dominant brand but pressure on price expected over the forecast period

CATEGORY DATA

Table 1 Sales of Bleach: Value 2015-2020 Table 2 Sales of Bleach: % Value Growth 2015-2020 Table 3 NBO Company Shares of Bleach: % Value 2016-2020 Table 4 LBN Brand Shares of Bleach: % Value 2017-2020 Table 5 Forecast Sales of Bleach: Value 2020-2025 Table 6 Forecast Sales of Bleach: % Value Growth 2020-2025

Home Care in the United Kingdom - Industry Overview

MARKET INDICATORS

Table 7 Households 2015-2020

MARKET DATA

Table 8 Sales of Home Care by Category: Value 2015-2020 Table 9 Sales of Home Care by Category: % Value Growth 2015-2020 Table 10 NBO Company Shares of Home Care: % Value 2016-2020 Table 11 LBN Brand Shares of Home Care: % Value 2017-2020 Table 12 Penetration of Private Label in Home Care by Category: % Value 2015-2020 Table 13 Distribution of Home Care by Format: % Value 2015-2020 Table 14 Distribution of Home Care by Format and Category: % Value 2020 Table 15 Forecast Sales of Home Care by Category: Value 2020-2025 Table 16 Forecast Sales of Home Care by Category: % Value Growth 2020-2025

SOURCES

Summary 1 Research Sources

CATEGORY INDICATORS

Table 17 Household Possession of Washing Machines 2015-2020

CATEGORY DATA

Table 18 Sales of Laundry Care by Category: Value 2015-2020 Table 19 Sales of Laundry Care by Category: % Value Growth 2015-2020 Table 20 Sales of Laundry Aids by Category: Value 2015-2020 Table 21 Sales of Laundry Aids by Category: % Value Growth 2015-2020 Table 22 Sales of Laundry Detergents by Category: Value 2015-2020 Table 23 Sales of Laundry Detergents by Category: % Value Growth 2015-2020 Table 24 Sales of In-wash Spot and Stain Removers by Type: % Value Breakdown 2015-2020 Table 25 NBO Company Shares of Laundry Care: % Value 2016-2020 Table 26 LBN Brand Shares of Laundry Care: % Value 2017-2020 Table 27 NBO Company Shares of Laundry Aids: % Value 2016-2020 Table 28 LBN Brand Shares of Laundry Aids: % Value 2017-2020 Table 29 NBO Company Shares of Laundry Detergents: % Value 2016-2020 Table 30 LBN Brand Shares of Laundry Detergents: % Value 2017-2020 Table 31 Forecast Sales of Laundry Care by Category: Value 2020-2025 Table 32 Forecast Sales of Laundry Care by Category: % Value Growth 2020-2025

CATEGORY INDICATORS

Table 33 Household Possession of Dishwashers 2015-2020

CATEGORY DATA

Table 34 Sales of Dishwashing by Category: Value 2015-2020 Table 35 Sales of Dishwashing by Category: % Value Growth 2015-2020 Table 36 Sales of Dishwashing by Category: Value 2015-2020 Table 37 Sales of Dishwashing by Category: % Value Growth 2015-2020 Table 38 NBO Company Shares of Dishwashing: % Value 2016-2020 Table 39 LBN Brand Shares of Dishwashing: % Value 2017-2020 Table 40 Forecast Sales of Dishwashing by Category: Value 2020-2025 Table 41 Forecast Sales of Dishwashing by Category: % Value Growth 2020-2025 Table 42 Forecast Sales of Dishwashing by Category: Value 2020-2025 Table 43 Forecast Sales of Dishwashing by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 44 Sales of Surface Care by Category: Value 2015-2020 Table 45 Sales of Surface Care by Category: % Value Growth 2015-2020 Table 46 Sales of Surface Care by Category: Value 2015-2020 Table 47 Sales of Surface Care by Category: % Value Growth 2015-2020 Table 48 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2015-2020 Table 49 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2015-2020 Table 50 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2015-2020 Table 51 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2015-2020 Table 52 NBO Company Shares of Surface Care: % Value 2016-2020 Table 53 LBN Brand Shares of Surface Care: % Value 2017-2020 Table 54 NBO Company Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2016-2020 Table 55 LBN Brand Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2017-2020 Table 56 Forecast Sales of Surface Care by Category: Value 2020-2025 Table 57 Forecast Sales of Surface Care by Category: % Value Growth 2020-2025 Table 58 Forecast Sales of Surface Care by Category: Value 2020-2025 Table 59 Forecast Sales of Surface Care by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 60 Sales of Bleach: Value 2015-2020 Table 61 Sales of Bleach: % Value Growth 2015-2020 Table 62 NBO Company Shares of Bleach: % Value 2016-2020 Table 63 LBN Brand Shares of Bleach: % Value 2017-2020 Table 64 Forecast Sales of Bleach: Value 2020-2025 Table 65 Forecast Sales of Bleach: % Value Growth 2020-2025

CATEGORY DATA

Table 66 Sales of Toilet Care by Category: Value 2015-2020 Table 67 Sales of Toilet Care by Category: % Value Growth 2015-2020 Table 68 NBO Company Shares of Toilet Care: % Value 2016-2020 Table 69 LBN Brand Shares of Toilet Care: % Value 2017-2020 Table 70 Forecast Sales of Toilet Care by Category: Value 2020-2025 Table 71 Forecast Sales of Toilet Care by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 72 Sales of Polishes by Category: Value 2015-2020 Table 73 Sales of Polishes by Category: % Value Growth 2015-2020 Table 74 NBO Company Shares of Polishes: % Value 2016-2020 Table 75 LBN Brand Shares of Polishes: % Value 2017-2020 Table 76 Forecast Sales of Polishes by Category: Value 2020-2025 Table 77 Forecast Sales of Polishes by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 78 Sales of Air Care by Category: Value 2015-2020 Table 79 Sales of Air Care by Category: % Value Growth 2015-2020 Table 80 Sales of Air Care by Category: Value 2015-2020 Table 81 Sales of Air Care by Category: % Value Growth 2015-2020 Table 82 Sales of Air Care by Fragrance: Value Ranking 2018-2019 Table 83 NBO Company Shares of Air Care: % Value 2016-2020 Table 84 LBN Brand Shares of Air Care: % Value 2017-2020 Table 85 Forecast Sales of Air Care by Category: Value 2020-2025 Table 86 Forecast Sales of Air Care by Category: % Value Growth 2020-2025 Table 87 Forecast Sales of Air Care by Category: Value 2020-2025 Table 88 Forecast Sales of Air Care by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 89 Sales of Home Insecticides by Category: Value 2015-2020 Table 90 Sales of Home Insecticides by Category: % Value Growth 2015-2020 Table 91 Sales of Home Insecticides by Category: Value 2015-2020 Table 92 Sales of Home Insecticides by Category: % Value Growth 2015-2020 Table 93 Sales of Spray/Aerosol Insecticides by Type: % Value 2015-2020 Table 94 NBO Company Shares of Home Insecticides: % Value 2016-2020 Table 95 LBN Brand Shares of Home Insecticides: % Value 2017-2020 Table 96 Forecast Sales of Home Insecticides by Category: Value 2020-2025 Table 97 Forecast Sales of Home Insecticides by Category: % Value Growth 2020-2025 Table 98 Forecast Sales of Home Insecticides by Category: Value 2020-2025 Table 99 Forecast Sales of Home Insecticides by Category: % Value Growth 2020-2025

Home Care in the United Kingdom - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on home care
COVID-19 country impact
Company response
Retailing shift
What next for home care?
Chart 1 Home Care Value Sales Growth Scenarios: 2018-2025 Chart 2 Home Care Impact of Drivers on Value Sales: 2018-2025

MARKET INDICATORS

Table 100 Households 2015-2020

MARKET DATA

Table 101 Sales of Home Care by Category: Value 2015-2020 Table 102 Sales of Home Care by Category: % Value Growth 2015-2020 Table 103 NBO Company Shares of Home Care: % Value 2016-2020 Table 104 LBN Brand Shares of Home Care: % Value 2017-2020 Table 105 Penetration of Private Label in Home Care by Category: % Value 2015-2020 Table 106 Distribution of Home Care by Format: % Value 2015-2020 Table 107 Distribution of Home Care by Format and Category: % Value 2020 Table 108 Forecast Sales of Home Care by Category: Value 2020-2025 Table 109 Forecast Sales of Home Care by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 2 Research Sources
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  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Bleach research and analysis database.

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