As Hong Kong continues to adopt a “live with the virus” strategy, retail volume sales of bleach are expected to further decline over the forecast period, as consumers gradually reduce their usage or switch to alternative home care products to clean their homes. With many apartment buildings and complexes slowly phasing out their daily “1 part bleach, 49 part water” cleaning routines, this is also likely to reduce demand.
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Understand the latest market trends and future growth opportunities for the Bleach industry in Hong Kong, China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Bleach industry in Hong Kong, China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Chlorine based products that are designed for general domestic cleaning purposes. Only products that are clearly labelled as bleach are included, while bleach-based cleaners, which are primarily marketed as any of the other surface or toilet cleaning products (as included within the surface care and toilet care sectors) are excluded. This sector should also include chlorine based laundry bleach, although not colour safe laundry bleach (which is included in the laundry aids subsector).See All of Our Definitions
This report originates from Passport, our Bleach research and analysis database.
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