Consumers with higher purchasing power are expected to continue to value products that are eco-friendly. Such consumers will actively seek out products containing chemicals that are comparatively less harsh – for example, Total Green chlorine substitute.
Bleach is likely to remain a cost-efficient option for cleaning different surfaces around the home for lower-income consumers. The potential rise of monkey pox, or any other disease/virus that threatens pandemic status could contribute to the greater growth of bleach again.
As consumers continue to cut their budgets and prioritise spending, plastic bag packaging formats will gain ground. Private label products presented in 900ml plastic bags are expected to perform particularly well thanks to this trend.
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Understand the latest market trends and future growth opportunities for the Bleach industry in Costa Rica with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Bleach industry in Costa Rica, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Chlorine based products that are designed for general domestic cleaning purposes. Only products that are clearly labelled as bleach are included, while bleach-based cleaners, which are primarily marketed as any of the other surface or toilet cleaning products (as included within the surface care and toilet care sectors) are excluded. This sector should also include chlorine based laundry bleach, although not colour safe laundry bleach (which is included in the laundry aids subsector).See All of Our Definitions
This report originates from Passport, our Bleach research and analysis database.
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