Breakfast cereal will register moderate volume and value growth over the forecast period with mueslis and granolas proving to be one of the strongest growth categories. Uruguayans do not prioritise breakfast in general and with the return of normal life at a busier pace, breakfast cereals will return to more subdued growth levels.
Unpackaged products are emerging as a new niche competitor to breakfast cereals. Several dietetics and natural retail stores have started to sell unpackaged breakfast cereals in recent years and these stores are expanding at speed across the country.
In 2021 and 2022, freight costs increased significantly widening the price gap between a product imported from Mercosur (Southern Common Market) versus Europe or North America. Brands such as Brüggen that are imported from Germany by Leopoldo Gross have seen above average price increases.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Breakfast Cereals industry in Uruguay with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Breakfast Cereals industry in Uruguay, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Breakfast Cereals
This is the aggregation of ready-to-eat (RTE) and hot cereals.
See All of Our DefinitionsThis report originates from Passport, our Breakfast Cereals research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!