Breakfast cereal will register muted constant value and volume growth over the forecast period. As long as breakfast cereals are dominated by multinational brands, with no affordable local offerings, breakfast cereals will continue to only be accessible to higher income consumers and mass consumers will choose other options such as bread.
Private label has a sizeable value share in breakfast cereals. The strong showing of private label is supported by the excellent value for money that private label breakfast cereals represents over branded offerings.
Consumers will increasingly focus on healthier options within breakfast cereals. This includes breakfast cereals with a low sugar content or with fortified/functional claims.
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Understand the latest market trends and future growth opportunities for the Breakfast Cereals industry in Cameroon with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Breakfast Cereals industry in Cameroon, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of ready-to-eat (RTE) and hot cereals.See All of Our Definitions
This report originates from Passport, our Breakfast Cereals research and analysis database.
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