Breakfast Cereals
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Categories
- Packaged Food
- Baby Food
- Baked Goods
- Biscuits and Snack Bars
- Breakfast Cereals
- Butter and Margarine
- Cheese
- Chocolate Confectionery
- Confectionery
- Dairy
- Drinking Milk Products
- Edible Oils
- Gum
- Ice Cream and Frozen Desserts
- Meal Replacement
- Other Dairy
- Processed Fruit and Vegetables
- Processed Meat and Seafood
- Ready Meals
- Rice Pasta and Noodles
- Sauces, Dressings, and Condiments
- Snack Bars
- Soup
- Spreads
- Sugar Confectionery
- Sweet and Savoury Snacks
- Yoghurt and Sour Milk Drinks
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Company Profile
Unilever Group in Packaged Food
Feb 2019
Unilever is the sixth largest packaged food company globally, but its current position may not be retained if it continues to trim its food offering to focus on beauty and personal care. Within food, the company retains its title as the leading ice ...
Country Report
Breakfast Cereals in Chile
Jan 2019
The food labelling law, implemented in mid-2016, has changed the way of competing in this category. Most cereals, targeting both adults and children, exceed the limits of calories per 100 grams and thus cannot be free of "high in" labels on their ...
Country Report
Breakfast Cereals in China
Dec 2018
According to the Chinese Dietary Guidelines published by the National Health and Family Planning Commission of the People’s Republic of China, Chinese people are recommended to have a nutritious and balanced breakfast containing high levels of ...
Country Report
Breakfast Cereals in New Zealand
Dec 2018
Value growth observed in breakfast cereals in 2018 was consistent with what was seen in 2017, as well as being in line with the review period value CAGR. Brands in breakfast cereals continued to focus on incorporating the use of superfoods into new ...
Country Report
Breakfast Cereals in Slovakia
Dec 2018
Rising cross-category competition from yoghurt, biscuits and snack bars had a significant impact on sales of breakfast cereals in 2017 and 2018. In particular, products rich in protein are increasingly hampering growth within breakfast cereals, such ...
Country Report
Breakfast Cereals in Australia
Dec 2018
As nutritional value continues to be an overriding priority for consumers, the reaction of companies has intensified. More specifically, as the importance of breakfast becomes more pronounced, packaging formats and ingredient profiles have led the ...
Country Report
Breakfast Cereals in South Korea
Dec 2018
Granola shows the strongest value growth underpinned by the health and wellness trend in cereals. Previously, cereals were considered a convenient food and some brands are strongly favoured as weight management foods by female consumers. However, ...
Country Report
Breakfast Cereals in Algeria
Nov 2018
Breakfast cereals is projected to continue to increase in Algeria over the forecast period, due to an expected increase in consumption by children and teenagers. This will be supported by the trend towards convenient family breakfasts, and by ...
Country Report
Breakfast Cereals in Germany
Nov 2018
During the review period, breakfast behaviour in Germany saw considerable changes, and further transformations are expected over the forecast period. In the context of employment figures being at unprecedented levels, a growing proportion of the ...
Country Report
Breakfast Cereals in Japan
Nov 2018
As expected, breakfast cereals in Japan reversed its negative volume and value growth in 2018, supported by manufacturers’ strategic focus on digestive health. In 2017, breakfast cereals in Japan recorded a sharp decline for the first time since ...
Country Report
Breakfast Cereals in Belarus
Nov 2018
Breakfast cereals volume sales increased for a second year in a row in 2018, with demand being fuelled by the improving economic situation and healthy lifestyle trend. A growing number of local consumers are purchasing healthy breakfast cereals in ...
Country Report
Breakfast Cereals in Bosnia-Herzegovina
Nov 2018
Breakfast cereals are not a traditional breakfast food in Bosnia-Herzegovina, instead being viewed as a novelty from the West. Nevertheless, many consumers in the country have adopted products in this area as a convenient breakfast solution over the ...
Country Report
Breakfast Cereals in Croatia
Nov 2018
The breakfast scene in Croatia is changing constantly, maybe not rapidly, but the trend is there. Croatians are devoting more time to their breakfasts than before, knowing the importance of the first meal of the day. The period of starting the day ...
Country Report
Breakfast Cereals in Tunisia
Nov 2018
Breakfast cereals is likely to continue to be influenced by the growing number of Tunisians opting to lead healthy lifestyles. With growing health awareness and more information available about packaged food products, many Tunisians are beginning to ...
Country Report
Breakfast Cereals in Poland
Nov 2018
Although the classic split in terms of breakfast cereals for adults, children and families is still evident in Poland, new types of positioning are emerging due to changes in lifestyle. In order to differentiate from the other players in the market ...
Country Report
Breakfast Cereals in Ecuador
Nov 2018
Especially among younger groups, cereal continued to move beyond breakfast. Many consumers eat cereal as a snack, at home and out of home. Children, students and the young workforce are more used to taking cereal out of the home. Smaller product ...
Country Report
Breakfast Cereals in Bolivia
Nov 2018
Concern about health and wellness has led consumers to change their eating habits; in addition, busier lifestyles have driven people to look for easy ways to prepare meals. For these reasons, breakfast time in most homes has changed to incorporate ...
Country Report
Breakfast Cereals in Kenya
Nov 2018
Hot cereals are preferred by households due to their ease of making and ability to appeal to consumers of all ages. However, due to health concerns, some manufacturers have tried to introduce cereals that can be eaten without mixing them with milk. ...
Country Report
Breakfast Cereals in Costa Rica
Nov 2018
Major international brands continue to face the rising threat of low-priced generic proposals that are gaining penetration across most modern grocery retailers, based on pricing and availability. They have adopted similar packaging concepts to ...
Country Report
Breakfast Cereals in Guatemala
Nov 2018
Breakfast cereals remains active in Guatemala, with constant activity from participating companies, which continually introduce new products and flavours. In the second half of 2017, Kellogg de Centroamérica launched a new line of granola cereals ...
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