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Baked Goods

Market research on the baked goods industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category information.
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Company Profile

Company Profile

Mondelez International Inc in Packaged Food

Jan 2020

With competitive challenges and growing government regulations within the snacking category, Mondelez’s global focus is on tapping into the growing calorie-conscious consumer with “well-being snacks”, expansion of cocoa sustainability efforts and ...

US$570
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Company Profile

Company Profile

Nestlé SA in Packaged Food

Dec 2019

Nestlé is the largest packaged food company globally, but that position may not be retained if it continues to rely on sales in mature markets and product categories. Its recent growth strategy has been centred on repositioning itself to become the ...

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Country Report

Country Report

Baked Goods in Brazil

Dec 2019

Baked goods in Brazil is dominated by packaged and unpackaged leavened bread as these are typically the most popular types of bread in the country. The historically most consumed unpackaged leavened bread in Brazil is pão francês (Brazilian French ...

US$990
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Country Report

Country Report

Baked Goods in Portugal

Dec 2019

Despite growing health concerns in Portugal, notably related to the sugar and fat content within packaged food, local consumers continued to indulge by purchasing pastries and cakes, in both packaged and unpackaged formats. Artisanal bakeries ...

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Country Report

Country Report

Baked Goods in Australia

Dec 2019

Overall, bread still enjoys a high penetration rate in Australia, albeit slowing down in terms of growth rates. There has been a noticeable shift in preference towards artisanal varieties of bread due to their perceived higher quality as well as ...

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Country Report

Country Report

Baked Goods in India

Dec 2019

Bread, both flat and leavened, is benefiting from the introduction of functionally fortified and organic and better for you variants. Manufacturers have recognised the marked shift of customers towards products with a healthy image and to cater to ...

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Country Report

Country Report

Baked Goods in Spain

Nov 2019

On-the-go consumption is especially visible in unpackaged pastries. Unpackaged pastries maintained positive growth in both current value and volume sales in 2019 while all other baked goods categories, with the exception of packaged flat bread, ...

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Country Report

Country Report

Baked Goods in Morocco

Nov 2019

Baked goods saw moderate retail volume growth and stronger retail current value growth in 2019. This is mainly because Moroccans consume bread on a daily basis. The consumption of bread is part of the Moroccan culture and is eaten daily with all ...

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Country Report

Country Report

Baked Goods in Switzerland

Nov 2019

Baked goods continues to perform weakly in 2019. Consumers are eschewing or reducing their consumption of cakes and pastries, in particular, as they look towards healthy eating habits. As a result, cakes and pastries are expected to see further ...

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Country Report

Country Report

Baked Goods in Slovakia

Nov 2019

With consumption of packaged baked good on the decline, prices needed to rise due to increasing prices of flour and higher production costs. These rose dramatically overnight due to salary surcharges arising from a new law implemented from the second...

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Country Report

Country Report

Baked Goods in Argentina

Nov 2019

The low penetration of packaged bread in households in Argentina is due to their long tradition of consuming unpackaged bread. This alternative is much cheaper and one of the main limitations on the development and growth of packaged bread. In 2019, ...

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Country Report

Baked Goods in the United Kingdom

Nov 2019

Baked goods continued to see growth in both current value and volume terms in 2019, although value growth was far higher than volume. This was because prices continued to rise due to increases in the price of wheat, inflation and premiumisation. This...

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Country Report

Country Report

Baked Goods in Singapore

Nov 2019

Artisanal bakeries are on the rise, offering far larger varieties and single serve portions to consumers. Consumers can conveniently pick up a bun or pastry of their choice on their way to work. Compared to packaged leavened bread, artisanal options ...

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Country Report

Country Report

Baked Goods in Russia

Nov 2019

Within bread, the growing health and wellness trend continues to drive a shift towards healthier alternatives such as wholegrain products, bread with pieces of vegetables, and bread enriched with vitamins and minerals. Furthermore, there was also an ...

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Country Report

Country Report

Baked Goods in Romania

Nov 2019

Bread continued to dominate baked goods in 2019 and was in effect the driver of the overall category. Romania is a large producer of wheat and bread is consequently a traditional product in the country. It remains an integral part of an inexpensive ...

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Country Report

Country Report

Baked Goods in Uzbekistan

Nov 2019

Brand development is not a prominent feature of the general packaged food market in Uzbekistan, reinforcing the central role of price in purchasing decisions. In the case of traditional staples, such as bread, the potential for building distinctive ...

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Country Report

Country Report

Baked Goods in Hungary

Nov 2019

Baked goods continued to experience a gradual decline in demand driven by the weak performance of bread, in particular, the largest category of unpackaged leavened bread in 2019. While rising unit prices linked to increasing production costs ...

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Country Report

Country Report

Baked Goods in Poland

Nov 2019

Since the beginning of the 21st century, the consumption of bread in Poland has almost halved, leading producers of both packaged and unpackaged bread to create an association to highlight the benefits of eating bread and battle the influence of the ...

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Country Report

Country Report

Baked Goods in Slovenia

Nov 2019

The health and wellness trend is increasing in Slovenia, becoming more prevalent year-on-year. As such, Slovenian consumers are paying particular attention to the ingredients of what they consume. Seeds have become a popular ingredient, with players ...

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Country Report

Country Report

Baked Goods in Nigeria

Nov 2019

Population growth, particularly within the urban population, is spurring growth in baked goods in Nigeria. This is because bread is a major staple food and pastries are a major on-the-go snack choice for urban commuters. Demand has also continued to ...

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