While the outlook for paediatric consumer health over the forecast period is generally favourable, falling birth rates in Ireland will constrain volume sales growth. The downward trend in births reached a low in 2022, with the total number of births down by one-fifth in the past decade.
Paediatric vitamins and dietary supplements is expected to remain one of the most robust growth areas over the forecast period. Parents in Ireland are set to increase the practice of giving vitamins to their children, due to increased health-consciousness.
Paediatric products to tackle seasonal colds and flus will remain a major player in the category. Paediatric analgesics such as Nurofen are the most demanded products during the colder months when seasonal colds are common.
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Understand the latest market trends and future growth opportunities for the Paediatric consumer health industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Paediatric consumer health industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Paediatric consumer health
Products only specifically designed, marketed and labelled for children's symptoms. Include paediatric analgesics, paediatric cough, cold and allergy remedies, paediatric digestive remedies, paediatric medicated skin care, nappy (diaper) rash treatments, paediatric vitamins and dietary supplements.See All of Our Definitions
This report originates from Passport, our Paediatric consumer health research and analysis database.
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