All paediatric consumer health categories look set to post strong growth in volume and current value terms throughout the forecast period. While birth rates in Morocco have been in decline for several years, they remain high compared to many countries, hence the potential consumer base for these products will continue to expand steadily.
As is the case across the wider consumer health market, growing concerns about the side effects, contraindications and potential risks of active pharmaceutical ingredients found in standard OTC medications will continue to generate interest in herbal/traditional options in paediatric categories over the forecast period. This should encourage more manufacturers to invest in the development of such products.
Although parents in Morocco are becoming more confident about self-medicating their children, many still prefer to seek expert advice when buying paediatric consumer health products. Together with regulatory factors, this will ensure pharmacies remains the dominant distribution channel in this category over the forecast period.
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Understand the latest market trends and future growth opportunities for the Paediatric consumer health industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Paediatric consumer health industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Paediatric consumer health
Products only specifically designed, marketed and labelled for children's symptoms. Include paediatric analgesics, paediatric cough, cold and allergy remedies, paediatric digestive remedies, paediatric medicated skin care, nappy (diaper) rash treatments, paediatric vitamins and dietary supplements.See All of Our Definitions
This report originates from Passport, our Paediatric consumer health research and analysis database.
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