As people return to their normal pre-pandemic lifestyles, kids are returning to school and are socialising and taking part in more outdoor activities and extracurricular courses again. The lack of social distancing means children will be more likely to catch and spread germs and viruses.
While there are likely to be more imported brands looking to enter paediatric consumer health in Thailand over the forecast period, there is also likely to be stronger competition from small, new local players and private label. The focus of these players is expected to be on both OTC and vitamins and dietary supplements.
One of the potential threats to the future development of paediatric consumer health in Thailand is the country’s falling birth rate. If the number of children being born continues to fall then this will inevitably lead to a gradual shrinking of the consumer base.
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Understand the latest market trends and future growth opportunities for the Paediatric consumer health industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Paediatric consumer health industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Paediatric consumer health
Products only specifically designed, marketed and labelled for children's symptoms. Include paediatric analgesics, paediatric cough, cold and allergy remedies, paediatric digestive remedies, paediatric medicated skin care, nappy (diaper) rash treatments, paediatric vitamins and dietary supplements.See All of Our Definitions
This report originates from Passport, our Paediatric consumer health research and analysis database.
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