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Country Report

Paediatric Consumer Health in

Paediatric Consumer Health in Peru

Nov 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

COVID-19 limits sales through some distribution channels, though increase in sales of paediatric cough/cold remedies and vitamins maintains strong growth

As a result of the COVID-19 lockdown restrictions, many consumers have found it harder to purchase paediatric health products, with Peruvians preferring to remain at home in order to avoid risking spreading or catching the virus. The challenges of accessing paediatric consumer health products is exacerbated by the difficulties with purchasing paediatric products online without the prior advice of a doctor or pharmacist.

Recognised and well-established brands continue to lead in paediatric consumer health in 2020

Despite the advantages of generics, recognised branded products will still hold important positions in paediatric consumer health in 2020. Panadol Infantil will continue to lead paediatric acetaminophen, while Nastizol Junior leads in paediatric cold, cough and allergy remedies.

Players find it hard to adapt their products for paediatric consumer health in 2020

For many companies operating in the consumer health industry it can still be difficult to adapt their products and claims for younger consumers. Marketing and communication actions must be adapted as well as packaging.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Paediatric Consumer Health industry in Peru with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Paediatric Consumer Health industry in Peru, our research will save you time and money while empowering you to make informed, profitable decisions.

The Paediatric Consumer Health in Peru market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Paediatric Consumer Health in Peru?
What are the major brands in Peru?
What are the most popular formats for treatments?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport:

Consumer Health market research database

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Paediatric Consumer Health in Peru - Category analysis

KEY DATA FINDINGS

2020 IMPACT

COVID-19 limits sales through some distribution channels, though increase in sales of paediatric cough/cold remedies and vitamins maintains strong growth

Recognised and well-established brands continue to lead in paediatric consumer health in 2020

Players find it hard to adapt their products for paediatric consumer health in 2020

RECOVERY AND OPPORTUNITIES

Government looking to reduce anaemia levels among Peruvian children in coming years

Aggressive advertising expected to boost sales of paediatric products into forecast period

Vitador plans to promote its collagen products in paediatric consumer health

CATEGORY DATA

Table 1 Sales of Paediatric Consumer Health by Category: Value 2015-2020
Table 2 Sales of Paediatric Consumer Health by Category: % Value Growth 2015-2020
Table 3 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2015-2020
Table 4 NBO Company Shares of Paediatric Consumer Health: % Value 2016-2020
Table 5 LBN Brand Shares of Paediatric Consumer Health: % Value 2017-2020
Table 6 Forecast Sales of Paediatric Consumer Health by Category: Value 2020-2025
Table 7 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2020-2025

Consumer Health in Peru - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 9 Life Expectancy at Birth 2015-2020

MARKET DATA

Table 10 Sales of Consumer Health by Category: Value 2015-2020
Table 11 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 12 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 13 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2015-2020
Table 15 Distribution of Consumer Health by Format: % Value 2015-2020
Table 16 Distribution of Consumer Health by Format and Category: % Value 2020
Table 17 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025

Megatrends

Country Report

Paediatric Consumer Health in Peru

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

COVID-19 limits sales through some distribution channels, though increase in sales of paediatric cough/cold remedies and vitamins maintains strong growth

Recognised and well-established brands continue to lead in paediatric consumer health in 2020

Players find it hard to adapt their products for paediatric consumer health in 2020

Overview

Why buy this report?

SAMPLES

Delivery

Overview

Why buy this report?

Want to find out more about this report?

Table of Contents

Paediatric Consumer Health in Peru - Category analysis

KEY DATA FINDINGS

2020 IMPACT

COVID-19 limits sales through some distribution channels, though increase in sales of paediatric cough/cold remedies and vitamins maintains strong growth

Recognised and well-established brands continue to lead in paediatric consumer health in 2020

Players find it hard to adapt their products for paediatric consumer health in 2020

RECOVERY AND OPPORTUNITIES

Government looking to reduce anaemia levels among Peruvian children in coming years

Aggressive advertising expected to boost sales of paediatric products into forecast period

Vitador plans to promote its collagen products in paediatric consumer health

CATEGORY DATA

Consumer Health in Peru - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

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