Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  Check Out View Cart

Country Report

Paediatric Consumer Health in

Paediatric Consumer Health in Nigeria

20 pages, Jan 2018

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Demographics and the local climate will boost sales

Strong growth in the child population in Nigeria is helping to drive sales growth in paediatric consumer health. The population aged 0 to 36 months increased between 2016 and 2017 and between 2012 and 2017.

Infections and diseases raise category demand

Urban areas are becoming increasingly congested owing to high rates of urbanisation, which is contributing to the higher demand for paediatric consumer health. Infections are more common in congested urban areas and schools, leading to demand for various remedies such as paediatric cough/cold remedies.

Tradition and multiple benefits are key factors in sales

Paediatric cough/cold remedies and paediatric vitamins and dietary supplements are the best performers under paediatric consumer health. The incidence of coughs and colds is high within schools and social areas where viruses are spread quickly.

COMPETITIVE LANDSCAPE

Affordability favours the leading players

The leading player in paediatric consumer health in 2017 was Emzor Pharmaceutical Industries Ltd, due to its wide range of paediatric acetaminophen and paediatric multivitamins. Its products are quite affordable and well distributed.

There is some scope for premium brands

In paediatric consumer health, affordability is key as the majority of working-class and lower-middle-class consumers are price-sensitive. A few premium brands such as Calpol nevertheless have good value shares, through demand from middle- and upper-income consumers who seek better-quality products.

Files are delivered directly into your account within a few minutes of purchase.

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

SAMPLES

FAQS ABOUT SAMPLES

Delivery

Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Paediatric Consumer Health industry in Nigeria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Paediatric Consumer Health industry in Nigeria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Paediatric Consumer Health in Nigeria market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Paediatric Consumer Health in Nigeria?
What are the major brands in Nigeria?
What are the most popular formats for treatments?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport:

Consumer Health market research database

Want to find out more about this report?

Request more information

Paediatric Consumer Health in Nigeria - Category analysis

HEADLINES

PROSPECTS

Demographics and the local climate will boost sales

Infections and diseases raise category demand

Tradition and multiple benefits are key factors in sales

COMPETITIVE LANDSCAPE

Affordability favours the leading players

There is some scope for premium brands

CATEGORY DATA

Table 1 Sales of Paediatric Consumer Health by Category: Value 2012-2017
Table 2 Sales of Paediatric Consumer Health by Category: % Value Growth 2012-2017
Table 3 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2014-2017
Table 4 NBO Company Shares of Paediatric Consumer Health: % Value 2013-2017
Table 5 LBN Brand Shares of Paediatric Consumer Health: % Value 2014-2017
Table 6 Forecast Sales of Paediatric Consumer Health by Category: Value 2017-2022
Table 7 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2017-2022

Consumer Health in Nigeria - Industry Overview

EXECUTIVE SUMMARY

A growing, young, urban population drives growth for consumer health

The poor economy restricts growth in 2017, though sales improve from 2016

Local players lead sales of consumer health in Nigeria

Retail distribution is slowly moving away from traditional chemists/pharmacies

A stronger performance is expected from consumer health in Nigeria over the forecast period

MARKET INDICATORS

Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2012-2017
Table 9 Life Expectancy at Birth 2012-2017

MARKET DATA

Table 10 Sales of Consumer Health by Category: Value 2012-2017
Table 11 Sales of Consumer Health by Category: % Value Growth 2012-2017
Table 12 NBO Company Shares of Consumer Health: % Value 2013-2017
Table 13 LBN Brand Shares of Consumer Health: % Value 2014-2017
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2012-2017
Table 15 Distribution of Consumer Health by Format: % Value 2012-2017
Table 16 Distribution of Consumer Health by Format and Category: % Value 2017
Table 17 Forecast Sales of Consumer Health by Category: Value 2017-2022
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2017-2022

Megatrends

Country Report

Paediatric Consumer Health in Nigeria

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Demographics and the local climate will boost sales

Infections and diseases raise category demand

Tradition and multiple benefits are key factors in sales

COMPETITIVE LANDSCAPE

Affordability favours the leading players

There is some scope for premium brands

Overview

Why buy this report?

SAMPLES

Delivery

Overview

Why buy this report?

Want to find out more about this report?

Table of Contents

Paediatric Consumer Health in Nigeria - Category analysis

HEADLINES

PROSPECTS

Demographics and the local climate will boost sales

Infections and diseases raise category demand

Tradition and multiple benefits are key factors in sales

COMPETITIVE LANDSCAPE

Affordability favours the leading players

There is some scope for premium brands

CATEGORY DATA

Consumer Health in Nigeria - Industry Overview

EXECUTIVE SUMMARY

A growing, young, urban population drives growth for consumer health

The poor economy restricts growth in 2017, though sales improve from 2016

Local players lead sales of consumer health in Nigeria

Retail distribution is slowly moving away from traditional chemists/pharmacies

A stronger performance is expected from consumer health in Nigeria over the forecast period

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Company Reports

Recently Viewed

Complete Catalogue

Country Reports

Company Reports