Portugal’s birth rate is declining and the population aged 0-12-years is therefore likely to continue declining over the forecast period. Several factors are behind this including a lack of economic and social security, changing views on the importance of starting a family and women focusing more on their careers.
Paediatric cough, cold and allergy remedies is set to see strong growth in 2022 and 2023 in retail volume terms. However, with consumers rebuilding their immune systems now that the pandemic is over it is expected that the number of cases of cough, cold and flu with subside to more normalised levels that were typical of the pre-pandemic period.
Vulnerability to allergies is quite common for younger consumers in Portugal who often suffer from skin problems, including eczema. The impact of climate change is expected to lead to an increase in these issues over the forecast period as it will likely lead to longer pollen seasons and thus longer allergy seasons.
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Understand the latest market trends and future growth opportunities for the Paediatric consumer health industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Paediatric consumer health industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Paediatric consumer health
Products only specifically designed, marketed and labelled for children's symptoms. Include paediatric analgesics, paediatric cough, cold and allergy remedies, paediatric digestive remedies, paediatric medicated skin care, nappy (diaper) rash treatments, paediatric vitamins and dietary supplements.See All of Our Definitions
This report originates from Passport, our Paediatric consumer health research and analysis database.
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