Nappy (diaper) rash treatments is predicted to present an attractive growth opportunity over the forecast period, supported by the rise of double-income earning parents in India. This will increase household disposable incomes, boosting the demand for more sophisticated products.
Over the forecast period, paediatric consumer health could benefit from the growing demand for online learning platforms for children. In a bid to allow their children to acquire new skills, parents in India are increasingly leaning towards online learning platforms, a trend that is set to continue in the coming years.
Despite predictions for a positive performance over the forecast period, paediatric dietary supplements (which dominates sales within paediatric vitamins and dietary supplements) could face intensifying competition over the forecast period from supplement nutrition drinks targeting children due to the latter’s greater acceptability in India. Moreover, the distribution levels across the country for children’s supplement nutrition drinks remain substantially higher in comparison to the distribution of paediatric dietary supplements.
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Understand the latest market trends and future growth opportunities for the Paediatric consumer health industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Paediatric consumer health industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Paediatric consumer health
Products only specifically designed, marketed and labelled for children's symptoms. Include paediatric analgesics, paediatric cough, cold and allergy remedies, paediatric digestive remedies, paediatric medicated skin care, nappy (diaper) rash treatments, paediatric vitamins and dietary supplements.See All of Our Definitions
This report originates from Passport, our Paediatric consumer health research and analysis database.
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