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Country Report

Paediatric Consumer Health in

Paediatric Consumer Health in Switzerland

20 pages, Feb 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Child-specific medication is highly regulated in Switzerland

In 2018, paediatric consumer health registered value decline, resulting from Swiss parents’ cautiousness about administering medication to their children. Swiss parents generally consult doctors and give their children prescription medication.

Parents use OTC medication to treat minor conditions

There are some categories in paediatric consumer health that fare better than the others. The main reason is that these are perceived to be safe and parents are comfortable with using mild consumer health products for common ailments such as nappy rash.

Parental cautiousness expected to continue restricting category growth

In the forecast period OTC child-specific products that are used to treat minor conditions and that are considered “safe” are expected to continue to enjoy wider acceptance in spite of overall value sales continuing to decline at constant 2018 prices. Parental cautiousness is expected to remain a key factor that will prevent high value growth in paediatric consumer health products between 2018 and 2023.

COMPETITIVE LANDSCAPE

The category is fragmented

Paediatric consumer health is fragmented, as a large number of companies target only one or two product groups within the category, leading to restricted value shares for many. A large number of multinationals and large and small European and domestic companies are present in the category.

Restricted market opportunities force companies to withdraw products

The small size of the category and low consumer demand restrict the potential for paediatric consumer health and make it unattractive for many companies, resulting in the withdrawal of some child-specific brands. New product launches are also rare for the same reasons.

Continued product withdrawal expected to lower multinational presence and further limit choices

In the forecast period the lack of market opportunities is likely to continue to discourage many multinationals from maintaining a presence in paediatric consumer health. Withdrawal of leading brands will narrow the category and further restrict the choices that parents have.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Paediatric Consumer Health industry in Switzerland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Paediatric Consumer Health industry in Switzerland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Paediatric Consumer Health in Switzerland market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Paediatric Consumer Health in Switzerland?
What are the major brands in Switzerland?
What are the most popular formats for treatments?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport:

Consumer Health market research database

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Paediatric Consumer Health in Switzerland - Category analysis

HEADLINES

PROSPECTS

Child-specific medication is highly regulated in Switzerland

Parents use OTC medication to treat minor conditions

Parental cautiousness expected to continue restricting category growth

COMPETITIVE LANDSCAPE

The category is fragmented

Restricted market opportunities force companies to withdraw products

Continued product withdrawal expected to lower multinational presence and further limit choices

CATEGORY DATA

Table 1 Sales of Paediatric Consumer Health by Category: Value 2013-2018
Table 2 Sales of Paediatric Consumer Health by Category: % Value Growth 2013-2018
Table 3 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2015-2018
Table 4 NBO Company Shares of Paediatric Consumer Health: % Value 2014-2018
Table 5 LBN Brand Shares of Paediatric Consumer Health: % Value 2015-2018
Table 6 Forecast Sales of Paediatric Consumer Health by Category: Value 2018-2023
Table 7 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2018-2023

Consumer Health in Switzerland - Industry Overview

EXECUTIVE SUMMARY

Demand drops for consumer health, leading to a weaker performance

High costs force consumers to find ways to save

Leading brands maintain their top positions

Online retailing is hit by stringent legislation

Consumer health set to see slightly positive improvement over the forecast period

MARKET INDICATORS

Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 9 Life Expectancy at Birth 2013-2018

MARKET DATA

Table 10 Sales of Consumer Health by Category: Value 2013-2018
Table 11 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 12 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 13 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018
Table 15 Distribution of Consumer Health by Format: % Value 2013-2018
Table 16 Distribution of Consumer Health by Format and Category: % Value 2018
Table 17 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Megatrends

Country Report

Paediatric Consumer Health in Switzerland

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Child-specific medication is highly regulated in Switzerland

Parents use OTC medication to treat minor conditions

Parental cautiousness expected to continue restricting category growth

COMPETITIVE LANDSCAPE

The category is fragmented

Restricted market opportunities force companies to withdraw products

Continued product withdrawal expected to lower multinational presence and further limit choices

Overview

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SAMPLES

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Overview

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Table of Contents

Paediatric Consumer Health in Switzerland - Category analysis

HEADLINES

PROSPECTS

Child-specific medication is highly regulated in Switzerland

Parents use OTC medication to treat minor conditions

Parental cautiousness expected to continue restricting category growth

COMPETITIVE LANDSCAPE

The category is fragmented

Restricted market opportunities force companies to withdraw products

Continued product withdrawal expected to lower multinational presence and further limit choices

CATEGORY DATA

Consumer Health in Switzerland - Industry Overview

EXECUTIVE SUMMARY

Demand drops for consumer health, leading to a weaker performance

High costs force consumers to find ways to save

Leading brands maintain their top positions

Online retailing is hit by stringent legislation

Consumer health set to see slightly positive improvement over the forecast period

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

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