The launch of healthier and more organic products is expected to drive support the sweet biscuits category in the forecast period. Products development and innovation is expected to continue focusing on healthier biscuits that deliver not only less sugar, but also provide nutritional benefits.
Building on the health and wellness trend, sweet biscuits are going further into the health area by adding functional benefits. In October 2021, Cuétara launched the new Maria Imunia cookies enriched with vitamins and minerals, which helps promotes the proper functioning of the immune system.
Demand for cereal bars is expected to rise amid an expansion of healthier cereal bars towards the end of the review period. Further launches within cereal bars is predicted as consumers seek out healthy options, especially for those grab-and-go moments.
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Sweet Biscuits, Snack Bars and Fruit Snacks
This is the aggregation of biscuits and snack bars.See All of Our Definitions
This report originates from Passport, our Sweet Biscuits, Snack Bars and Fruit Snacks research and analysis database.
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