Country Report

Biscuits and Snack Bars in

Sweet Biscuits, Snack Bars and Fruit Snacks in Tunisia

Sep 2020

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Strong local production minimises the COVID-19 impact, as the category does not rely on imports

Sweet biscuits, snack bars and fruit snacks is seeing an increase in unit prices. This is due to the fact that raw materials are mainly imported.

Social media an increasingly useful means of advertising

In terms of advertising, companies were increasingly using social media at the end of the review period to introduce and advertise their products. Biscuit companies invested the most in television and outdoor advertisements in a bid to expand their customer bases.

Wide product range ensures Société Tunisienne de Biscuiterie remains in pole position

Société Tunisienne de Biscuiterie continues to lead sweet biscuits, snack bars and fruit snacks. The company’s success can be attributed to a long-standing presence in the country and an extensive product portfolio.

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Overview

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Overview

Discover the latest market trends and uncover sources of future market growth for the Biscuits and Snack Bars industry in Tunisia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Biscuits and Snack Bars industry in Tunisia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Biscuits and Snack Bars in Tunisia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Biscuits and Snack Bars in Tunisia?
What are the major brands in Tunisia?
Which dietary supplement grew the fastest in the past year?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport.

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Sweet Biscuits, Snack Bars and Fruit Snacks in Tunisia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Strong local production minimises the COVID-19 impact, as the category does not rely on imports

Social media an increasingly useful means of advertising

Wide product range ensures Société Tunisienne de Biscuiterie remains in pole position

RECOVERY AND OPPORTUNITIES

Low production costs to help maintain growth

Increasing penetration helping fuel healthy growth

Competitive prices key but more innovation could be seen over the forecast period

CATEGORY DATA

Table 1 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2015-2020
Table 2 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2015-2020
Table 3 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2015-2020
Table 4 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2016-2020
Table 6 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2017-2020
Table 7 NBO Company Shares of Sweet Biscuits: % Value 2016-2020
Table 8 LBN Brand Shares of Sweet Biscuits: % Value 2017-2020
Table 9 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2015-2020
Table 10 Distribution of Sweet Biscuits by Format: % Value 2015-2020
Table 11 Forecast Sales of Biscuits and Snack Bars by Category: Volume 2020-2025
Table 12 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2020-2025
Table 13 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2020-2025
Table 14 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2020-2025

Packaged Food in Tunisia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for packaged food?

FOODSERVICE

Sales to Foodservice

COVID-19 restrictions and decline in tourism significantly undermine packaged food demand in foodservice
Government looks to local consumers to fill the vacuum left by international tourism
Increase in restaurant numbers to drive growth in foodservice demand for packaged food

Category Data

Table 15 Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025
Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025

MARKET DATA

Table 19 Sales of Packaged Food by Category: Volume 2015-2020
Table 20 Sales of Packaged Food by Category: Value 2015-2020
Table 21 Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 22 Sales of Packaged Food by Category: % Value Growth 2015-2020
Table 23 GBO Company Shares of Packaged Food: % Value 2016-2020
Table 24 NBO Company Shares of Packaged Food: % Value 2016-2020
Table 25 LBN Brand Shares of Packaged Food: % Value 2017-2020
Table 26 Distribution of Packaged Food by Format: % Value 2015-2020
Table 27 Distribution of Packaged Food by Format and Category: % Value 2020
Table 28 Forecast Sales of Packaged Food by Category: Volume 2020-2025
Table 29 Forecast Sales of Packaged Food by Category: Value 2020-2025
Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025
Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025

Megatrends

Country Report

Sweet Biscuits, Snack Bars and Fruit Snacks in Tunisia

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Executive Summary

New Report Guarantee

2020 IMPACT

Strong local production minimises the COVID-19 impact, as the category does not rely on imports

Social media an increasingly useful means of advertising

Wide product range ensures Société Tunisienne de Biscuiterie remains in pole position

Overview

Why buy this report?

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Table of Contents

Sweet Biscuits, Snack Bars and Fruit Snacks in Tunisia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Strong local production minimises the COVID-19 impact, as the category does not rely on imports

Social media an increasingly useful means of advertising

Wide product range ensures Société Tunisienne de Biscuiterie remains in pole position

RECOVERY AND OPPORTUNITIES

Low production costs to help maintain growth

Increasing penetration helping fuel healthy growth

Competitive prices key but more innovation could be seen over the forecast period

CATEGORY DATA

Packaged Food in Tunisia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for packaged food?

FOODSERVICE

Sales to Foodservice

Category Data

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

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