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Learn moreSep 2020
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Sales of snack bars are expected to increase sharply in 2020 to drive retail value growth in sweet biscuits, snack bars and fruit snacks. Increased demand during the COVID-19 lockdown is set to boost an already strong rate of growth for snack bars as consumers spent more time at home in early 2020 and many eating occasions moved into the home setting.
Consumers’ increased focus on health and wellness during the COVID-19 pandemic is set to drive further retail value growth in dried fruit in 2020, with such products being regarded as healthier alternatives to sugary snacks. Dried fruit, although containing high levels of natural sugars, also contains vitamins and minerals beneficial to health.
In 2020, leading and smaller players in sweet biscuits, snack bars and fruit snacks have sought to respond to growing demand through a combination of new product launches and a focus on distribution. The latter was a priority during the early stages of the COVID-19 pandemic as many consumers engaged in stockpiling behaviour.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Biscuits and Snack Bars industry in Turkey with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Biscuits and Snack Bars industry in Turkey, our research will save you time and money while empowering you to make informed, profitable decisions.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.