Within and beyond the snack bars category, protein is observed to be an increasingly popular nutrient offering in snacks, as it is perceived to add value. As such, protein has become an avenue for variation, with the entry of plant-based protein/energy bars such as PureFit, and insect-based protein bars including Altimate Nutrition, which was locally founded in 2021.
Sweet biscuits and snack bars alike may see the risk of rising raw materials costs as an opportunity to leverage ingredient heterogeneity from 2022 and for the rest of the forecast period. In offering multigrain varieties, brands are able to diversify their material sources to hedge against supply instability brought about by the energy crisis and Russian invasion of Ukraine, with these both being key supply countries.
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Sweet Biscuits, Snack Bars and Fruit Snacks
This is the aggregation of biscuits and snack bars.See All of Our Definitions
This report originates from Passport, our Sweet Biscuits, Snack Bars and Fruit Snacks research and analysis database.
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