Country Report

Biscuits and Snack Bars in

Sweet Biscuits, Snack Bars and Fruit Snacks in Argentina

Aug 2020

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Executive Summary

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2020 IMPACT

Category benefits from Argentinians being some of the world’s heaviest consumers of sweet biscuits although economic turbulence impacts buying behaviour in 2020

In 2020, sweet biscuits, snack bars and fruit snacks continues to be overwhelmingly dominated by sweet biscuits. This can be attributed to Argentina having one of the highest per capita consumption rates of sweet biscuits in the world.

New products and innovation benefits snack bars and consumers downtrade due to price sensitivity in 2020

Although snack bars recovered somewhat in retail volume terms in 2019 after a substantial decline in demand in 2018, demand for these products, specifically cereal bars, is expected to decline the most in 2020. Many consumers continue to be price sensitive due to economic turmoil in recent years in Argentina as well as the COVID-19 pandemic in 2020.

Decrease in demand results in economic woes for local companies in 2020

As a result of the Argentinian economic downturn and its subsequent decrease in volume sales of sweet biscuits, snack bars and fruit snacks several local companies are experiencing financial hardship. The companies Molino Cañuelas SA, Tía Maruca SA, and La Nirva SA are all attempting to renegotiate their debt as demand for sweet biscuits has been lower than normal over the review period.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Biscuits and Snack Bars industry in Argentina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Biscuits and Snack Bars industry in Argentina, our research will save you time and money while empowering you to make informed, profitable decisions.

The Biscuits and Snack Bars in Argentina market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Biscuits and Snack Bars in Argentina?
What are the major brands in Argentina?
Which dietary supplement grew the fastest in the past year?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

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Sweet Biscuits, Snack Bars and Fruit Snacks in Argentina - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Category benefits from Argentinians being some of the world’s heaviest consumers of sweet biscuits although economic turbulence impacts buying behaviour in 2020

New products and innovation benefits snack bars and consumers downtrade due to price sensitivity in 2020

Decrease in demand results in economic woes for local companies in 2020

RECOVERY AND OPPORTUNITIES

Price sensitive consumers to moderate demand over the forecast period

Private label products continue to grow in popularity in sweet biscuits thanks to offering similar quality to brands over forecast period

CATEGORY DATA

Table 1 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2015-2020
Table 2 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2015-2020
Table 3 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2015-2020
Table 4 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2016-2020
Table 6 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2017-2020
Table 7 NBO Company Shares of Sweet Biscuits: % Value 2016-2020
Table 8 LBN Brand Shares of Sweet Biscuits: % Value 2017-2020
Table 9 NBO Company Shares of Snack Bars: % Value 2016-2020
Table 10 LBN Brand Shares of Snack Bars: % Value 2017-2020
Table 11 NBO Company Shares of Fruit Snacks: % Value 2016-2020
Table 12 LBN Brand Shares of Fruit Snacks: % Value 2017-2020
Table 13 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2015-2020
Table 14 Distribution of Sweet Biscuits by Format: % Value 2015-2020
Table 15 Distribution of Snack Bars by Format: % Value 2015-2020
Table 16 Distribution of Fruit Snacks by Format: % Value 2015-2020
Table 17 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2020-2025
Table 18 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2020-2025
Table 19 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2020-2025
Table 20 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2020-2025

Packaged Food in Argentina - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for packaged food?

FOODSERVICE

Sales to Foodservice

Many clients go bust as lengthy lockdown takes its toll
Cheaper unpackaged food poses threat to packaged food suppliers
Even fast-food menus to reflect the growing health trend in coming years

Consumer Foodservice

Adapting to a new takeaway and delivery culture has its own headwinds
Brighter outlook for foodservice
Diversifying menus to cater better for blooming health and wellness trend

Category Data

Chart 1 Packaged Food Value Sales Growth Scenarios: 2018-2025
Chart 2 Packaged Food Impact of Drivers on Value Sales: 2017-2025
Table 21 Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 22 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 23 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025
Table 24 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025

MARKET DATA

Table 25 Sales of Packaged Food by Category: Volume 2015-2020
Table 26 Sales of Packaged Food by Category: Value 2015-2020
Table 27 Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 28 Sales of Packaged Food by Category: % Value Growth 2015-2020
Table 29 GBO Company Shares of Packaged Food: % Value 2016-2020
Table 30 NBO Company Shares of Packaged Food: % Value 2016-2020
Table 31 LBN Brand Shares of Packaged Food: % Value 2017-2020
Table 32 Penetration of Private Label by Category: % Value 2015-2020
Table 33 Distribution of Packaged Food by Format: % Value 2015-2020
Table 34 Distribution of Packaged Food by Format and Category: % Value 2020
Table 35 Forecast Sales of Packaged Food by Category: Volume 2020-2025
Table 36 Forecast Sales of Packaged Food by Category: Value 2020-2025
Table 37 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025
Table 38 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025

Megatrends

Country Report

Sweet Biscuits, Snack Bars and Fruit Snacks in Argentina

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Executive Summary

New Report Guarantee

2020 IMPACT

Category benefits from Argentinians being some of the world’s heaviest consumers of sweet biscuits although economic turbulence impacts buying behaviour in 2020

New products and innovation benefits snack bars and consumers downtrade due to price sensitivity in 2020

Decrease in demand results in economic woes for local companies in 2020

Overview

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Table of Contents

Sweet Biscuits, Snack Bars and Fruit Snacks in Argentina - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Category benefits from Argentinians being some of the world’s heaviest consumers of sweet biscuits although economic turbulence impacts buying behaviour in 2020

New products and innovation benefits snack bars and consumers downtrade due to price sensitivity in 2020

Decrease in demand results in economic woes for local companies in 2020

RECOVERY AND OPPORTUNITIES

Price sensitive consumers to moderate demand over the forecast period

Private label products continue to grow in popularity in sweet biscuits thanks to offering similar quality to brands over forecast period

CATEGORY DATA

Packaged Food in Argentina - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for packaged food?

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

Category Data

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

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