Weight management and wellbeing is predicted to register healthy constant value growth over the forecast period, though this will be from a small base. Slimming teas will continue to be the most popular product and will register the higher volume growth over the forecast period.
Weight loss and wellbeing products will see competition from emerging products such as protein bars, as they are also known to curb appetite, and are perceived as healthy on-the-go snacks. There is also increasing availability of protein bars.
Direct selling has dipped in popularity over the review period, and is expected to continue to lose share over the forecast period. The high average unit prices that this channel proposes is a strong disincentive, and as the convenience and attractive prices of drugstores/parapharmacies will see the channel continue to dominate sales of these products.
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Understand the latest market trends and future growth opportunities for the Slimming Products industry in Azerbaijan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Weight management and well being is the aggregation of meal replacement, weight loss supplements, OTC obesity, and slimming teas. Exclude meal plans such as Weight Watchers, Jenny Craig, Nutrisystem, or Slimming World among others similar options.See All of Our Definitions
This report originates from Passport, our Slimming Products research and analysis database.
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