Thailand’s ageing population is expected to fuel demand for supplement nutrition drinks, which is expected to remain the most dynamic category over the forecast period. These products are mainly consumed by elderly consumers who may be unable to meet their daily nutrition through their diet alone.
Consumers in Thailand are leading increasingly hectic and busy lifestyles and as such many are adopting weight management and wellbeing products as a convenient way to lose weight. As students and workers return to their pre-pandemic routines they are finding themselves with less time to prepare healthy, balanced meals.
Competition is expected to intensify within weight management and wellbeing over the forecast period with the category seen to be full of potential. The category is expected to see newcomers looking to gain a foothold in the market while existing players will likely apply aggressive marketing strategies, with weight management and wellbeing likely to become increasingly fragmented.
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Understand the latest market trends and future growth opportunities for the Slimming Products industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Slimming Products industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Weight management and well being is the aggregation of meal replacement, weight loss supplements, OTC obesity, and slimming teas. Exclude meal plans such as Weight Watchers, Jenny Craig, Nutrisystem, or Slimming World among others similar options.See All of Our Definitions
This report originates from Passport, our Slimming Products research and analysis database.
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