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Learn moreJan 2021
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During the review period the government continued to invest in health campaigns across the country to inform people about the risks associated with obesity, with South Africa having been named the fattest nation on the African continent. The Department of Health’s Healthy Lifestyle Campaign notably encourages people to eat healthy diets and to exercise regularly, amongst other lifestyle changes.
Meal replacement remained the largest category of weight management and wellbeing in 2020 with there remaining strong demand for slimming shakes from leading brands such as Herbalife Nutrition, Herbex, and Shape. These products are seen as a tasty and convenient way to achieve weight loss, with the shakes helping consumers to feel satiated in lieu of a meal.
Herbalife International South Africa Ltd retained its lead in weight management and wellbeing in 2020 despite the challenges presented by COVID-19. Nevertheless, the company did see slower growth than some of its competitors due to the impact of COVID-19 on direct selling, which is one of the company’s key distribution channels.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Weight Management industry in South Africa with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Weight Management industry in South Africa, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Consumer Health market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.