The difficult environment facing consumers in South Africa is forcing them to reduce purchases of perceived non-essentials, with products such as meal replacement likely to experience a slowing of demand heading into the forecast period due to relatively high prices. Lower-income South Africans are struggling to meet basic consumption needs, and are focusing on essential groceries.
Amongst the mid-income segment, declining disposable incomes are forcing consumers to be more cautious with their expenditure. As a result, they are either turning to brands with proven efficacy to reduce risk or are reducing their purchase of these products completely.
With local consumers becoming increasingly frugal, they are seeking more affordable alternatives to weight management products. Homemade options such as drinking apple cider vinegar is extremely popular amongst some South Africans, and given its popularity, retailers now offer slimming teas which contain this ingredient.
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Understand the latest market trends and future growth opportunities for the Slimming Products industry in South Africa with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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If you're in the Slimming Products industry in South Africa, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Weight management and well being is the aggregation of meal replacement, weight loss supplements, OTC obesity, and slimming teas. Exclude meal plans such as Weight Watchers, Jenny Craig, Nutrisystem, or Slimming World among others similar options.See All of Our Definitions
This report originates from Passport, our Slimming Products research and analysis database.
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