Country Report

Weight Management in

Weight Management and Wellbeing in Turkey

Nov 2020

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Category declines as consumers focus on essentials during pandemic

Demand for weight management and wellbeing has been significantly lower in 2020 on account of the COVID-19 lockdown. Consumer priorities have changed to the detriment of these products as household essentials have become the main focus, with reduced disposable incomes further marginalising weight management and wellbeing.

Meal replacement struggles as more Turks opt for alternative routes to weight loss

Due to the possible harmful effects of some weight management products, people are turning to diet plans that include fresh food consumption, with a decline in the popularity of “miracle” one-off solutions. Turkish consumers are increasingly returning to eating healthily, engaging in physical exercise and consuming weight loss supplements, rather than using meal replacement products.

Herbalife weighs in with the biggest share

Foreign players continue to dominate weight management and wellbeing in Turkey, with Herbalife International the runaway leader. International names such as Herbalife Nutrition and Solgar brands are more trusted by consumers, benefiting from their long-standing presence compared with new local brands in Turkey.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Weight Management Market Sample Report Weight Management Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Weight Management industry in Turkey with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Weight Management industry in Turkey, our research will save you time and money while empowering you to make informed, profitable decisions.

The Weight Management in Turkey market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Weight Management in Turkey?
What are the major brands in Turkey?
What is the market size of Weight Management in Turkey?
What are the major brands in Turkey?
Do consumers prefer appetite suppressants, blockers, burners, or craving suppressants?
Are slimming teas popular in Turkey?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Want to find out more about this report?

Request more information

Weight Management and Wellbeing in Turkey - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Category declines as consumers focus on essentials during pandemic

Meal replacement struggles as more Turks opt for alternative routes to weight loss

Herbalife weighs in with the biggest share

RECOVERY AND OPPORTUNITIES

Bright outlook from 2021

Fall in purchasing power could strengthen position of smaller companies

Growth will be limited by numerous competing products and lifestyle changes

CATEGORY DATA

Table 1 Sales of Weight Management and Wellbeing by Category: Value 2015-2020
Table 2 Sales of Weight Management and Wellbeing by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Weight Management and Wellbeing: % Value 2016-2020
Table 4 LBN Brand Shares of Weight Management and Wellbeing: % Value 2017-2020
Table 5 Forecast Sales of Weight Management and Wellbeing by Category: Value 2020-2025
Table 6 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2020-2025

Consumer Health in Turkey - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Smaller players gaining ground on leaders as price-competitiveness increases

Regulations prevent stronger retailing shift to e-commerce in 2020

What next for consumer health?

MARKET INDICATORS

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 8 Life Expectancy at Birth 2015-2020

MARKET DATA

Table 9 Sales of Consumer Health by Category: Value 2015-2020
Table 10 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 11 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 12 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 13 Distribution of Consumer Health by Format: % Value 2015-2020
Table 14 Distribution of Consumer Health by Format and Category: % Value 2020
Table 15 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025

Megatrends

Country Report

Weight Management and Wellbeing in Turkey

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Category declines as consumers focus on essentials during pandemic

Meal replacement struggles as more Turks opt for alternative routes to weight loss

Herbalife weighs in with the biggest share

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Weight Management and Wellbeing in Turkey - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Category declines as consumers focus on essentials during pandemic

Meal replacement struggles as more Turks opt for alternative routes to weight loss

Herbalife weighs in with the biggest share

RECOVERY AND OPPORTUNITIES

Bright outlook from 2021

Fall in purchasing power could strengthen position of smaller companies

Growth will be limited by numerous competing products and lifestyle changes

CATEGORY DATA

Consumer Health in Turkey - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Smaller players gaining ground on leaders as price-competitiveness increases

Regulations prevent stronger retailing shift to e-commerce in 2020

What next for consumer health?

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Company Reports

Recently Viewed

Complete Catalogue

Country Reports

Company Reports