Weight management and wellbeing will register moderate constant value and volume growth, though population will dampen volume decline somewhat. With too much weight gain being a common occurrence in North Macedonia, particularly for men in urban areas, there will be stable demand for weight management and wellbeing products.
Consumers are shifting their focus from losing weight to looking to lead a healthy lifestyle and consumers are paying more attention to the nutritional content of what they eat and educating themselves on sustainable, healthy eating habits, rather than just focusing on losing weight. This could have a dampening effect on weight management and wellbeing products over the forecast period, as consumers look for more natural, simple ingredients.
Slimming teas will register the highest volume growth over the forecast period. Increased presence of slimming tea brands, particularly in supermarket outlets, will support volume sales.
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Understand the latest market trends and future growth opportunities for the Slimming Products industry in North Macedonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Weight management and well being is the aggregation of meal replacement, weight loss supplements, OTC obesity, and slimming teas. Exclude meal plans such as Weight Watchers, Jenny Craig, Nutrisystem, or Slimming World among others similar options.See All of Our Definitions
This report originates from Passport, our Slimming Products research and analysis database.
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