Due to the governments use of Movement Control Orders (MCOs) during the pandemic many people put on weight as they were unable to exercise as frequently, while some consumers ate too much due to anxiety and boredom. With restrictions now lifted and with consumers returning to the workplace and more active social lives there are likely to be a growing number of consumers looking to lose this excess weight, which should help fuel strong demand for weight management and wellbeing.
Inflation could be a key constraint to the growth of weight management and wellbeing over the forecast period with these products already being seen as relatively expensive. If prices continue to rise then consumers will likely have less to spend on non-essentials, including weight management and wellbeing.
Supplement nutrition drinks is expected to see increased fragmentation during forecast period with pharmacies anticipated to introduce more new brands to take advantage of the growing demand for these products. These retailers are also likely to continue promoting these products to consumers through in-store marketing and promotions and by offering a strong shelf positioning and presence.
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Understand the latest market trends and future growth opportunities for the Slimming Products industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Slimming Products industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Weight management and well being is the aggregation of meal replacement, weight loss supplements, OTC obesity, and slimming teas. Exclude meal plans such as Weight Watchers, Jenny Craig, Nutrisystem, or Slimming World among others similar options.See All of Our Definitions
This report originates from Passport, our Slimming Products research and analysis database.
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