Retail constant value sales of weight management and wellbeing will expand at a moderate pace over the course of the forecast period, with weight loss supplements and meal replacement set to be the top performers. This growth in demand for weight management and wellbeing will mainly be driven by deepening local consumer interest in health and wellness, which is set to persist even after the threat posed by the pandemic begins to fade.
When it comes to weight management and wellbeing, younger consumers tend to want instant (or at least very fast) results. Moreover, they are heavy users of social media and tend to be more loyal to influencers than to brands.
The digital sphere will be utilised even further in driving up demand and increasing sales opportunities for weight management and wellbeing products over the forecast period. As consumers seek convenience in buying the products, expanding distribution channels is one of the key strategies for companies in the category.
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Understand the latest market trends and future growth opportunities for the Slimming Products industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Weight management and well being is the aggregation of meal replacement, weight loss supplements, OTC obesity, and slimming teas. Exclude meal plans such as Weight Watchers, Jenny Craig, Nutrisystem, or Slimming World among others similar options.See All of Our Definitions
This report originates from Passport, our Slimming Products research and analysis database.
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